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Wednesday, November 26, 2025

Archive for the 'Social Media Marketing' Category

‘Smartphone Users Check Facebook 14 Times a Day’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “Smartphone Users Check Facebook 14 Times a Day”.Chris Taylor says, “Facebook on Wednesday rolled out a new feature that lets brands target users for status updates that don’t appear on their brand Pages.The intent is to let brands target a subset of customers without alienating other members of its customer base. For example, a sporting goods brand could run a post appealing to basketball fans. While the post wouldn’t appear on the brand’s Page, it would run in the News Feed of fans who have an affinity for the sport.... [...]

TaleOut: Making Facebook an effective tool for small marketers #ad

People spend a lot of time on Facebook, more than on Yahoo, Google, YouTube, Apple and Microsoft websites combined. That’s a big crowd you can market to.The problem is how you can funnel people from Facebook to your own website, where you have an offer they need to see.TaleOut, by Daniel tan, lets you automatically post your blog content on Facebook or on Twitter or both, so it is seen and these social crowds can become aware of your latest material. By the way, LinkedIn and Google+ are coming soon.You have a lot of flexibility in how TaleOut works. Besides choosing Twitter or Facebook,... [...]

‘REPORT: Twitter Ad Revenue To Hit $1 Billion in 2014’ – Business Insider

The latest article on Business Insider is titled “REPORT: Twitter Ad Revenue To Hit $1 Billion in 2014”.JimEdwards says, “Emarketer, the advertising research company has a new estimate of Twitter’s revenues: $582.8 million in global sales in 2013 before closing in on $1 billion in 2014.Of that, $308 million will be from mobile ad impressions alone in 2013, the company reckons.Note that Twitter‘s revenues — fueled by its new Ads API — are scaling up a little bit like the way Facebook’s did before its IPO“. REPORT: Twitter Ad Revenue To Hit... [...]

‘After You Capture A Lead, What Comes Next?’ – ‘Marketing Land’ Article

The latest article on  ‘Marketing Land’ is titled “After You Capture A Lead, What Comes Next?”.Juliette Kopecky says, “Congrats on generating some awesome leads for your sales team! Now what? As marketers, our primary responsibility is to generate qualified leads for sales. However, our job doesn’t stop immediately after we get the leads in the door.Answering the “Now what?” question can be tricky. Just because someone downloaded your ebook or subscribed to your blog doesn’t mean they are ready for your sales team — in fact,Gleanster Research (pdf download)... [...]

‘Facebook Opens News Feed to Targeted Brand Posts’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “Facebook Opens News Feed to Targeted Brand Posts”.Todd Wasserman says, “Facebook on Wednesday rolled out a new feature that lets brands target users for status updates that don’t appear on their brand Pages.The intent is to let brands target a subset of customers without alienating other members of its customer base. For example, a sporting goods brand could run a post appealing to basketball fans. While the post wouldn’t appear on the brand’s Page, it would run in the News Feed of fans who have an affinity for the... [...]

Reminder- ‘Best Practices from the World’s Most Social Technology Companies‘ ‘Business 2 Community’ Webinar April 17

‘Business 2 Community’ is hosting a webinar on Wednesday, April 17 at 2.00 pm ET. The topic of the webinar is “Best Practices from the World’s Most Social Technology Companies”.The ‘Business 2 Community’ team says, “Join the leading enterprise social practitioners from Cisco, Dell, Samsung, and SAP in a frank conversation about how the world’s most social large technology companies are executing at global scale. LaSandra Brill (@LaSandraBrill), Richard Margetic (@ByJove), Jessica Kalbarczyk (@JessKalbarczyk), and Brian Rice (@briansrice) will share their insights,... [...]

‘How to Engage Your Audience On Social Media’ – ‘Business 2 Community’ Article

The latest article on ‘Business 2 Community’ is titled “How to Engage Your Audience On Social Media”.Poeabby Masoud says, “We have all heard that the key to a successful social media strategy is the level of consumer engagement. What we do not hear as commonly is how to exactly engage our audiences. As a marketer or business owner working to maximize your social media presence, the first question to ask yourself is, ‘Have I captured the right audience for me?’. Some of you might still be within the building phase, so you might not have had the opportunity to capture... [...]

‘The 10 Commandments of DIY Marketing Design’ – HubSpot

The latest article on HubSpot blog is titled “The 10 Commandments of DIY Marketing Design”.Keith Frankel says, “When we first posted a photo of our do-it-yourself design ebook cover on Facebook, one of our fans challenged us a bit on whether we really designed the cover ourselves by commenting, “I bet 1 million $ they hired someone to design that image.” Since I’m the guy who leads the creative services part of our Brand & Buzz team at HubSpot, I figured I would step out from behind the curtain and share the truth about how we go about designing our content”.... [...]

‘Who’s To Blame For The Huge Cyberattack Slowing The Web? Your ISP’ – ‘ReadWrite’

The latest post on ‘ReadWrite’ is titled “Who’s To Blame For The Huge Cyberattack Slowing The Web? Your ISP”.Adam Popescu says, “The Internet is groaning today under the load of a huge cyberattack — one of the worst on record — that’s clogged some of its most vital systems. And while you might be inclined to blame Spamhaus or Cyberbunker, two European outfits at the center of this online dustup, almost no one is talking about the real villains here: the world’s Internet service providers.First, some background on Spamhaus vs. Cyberbunker. Yes, that sounds... [...]

Final Reminder- ‘Creating A 6 Figure SEO Business‘ Alex Becker’s Webinar 2.00 pm EDT

Alex Becker is hosting a webinar on Thursday, March 28 at 2.00 pm EDT. The topic of the webinar is “Creating A 6 Figure SEO Business”.Webinar DetailsOrganizer:  Alex BeckerTopic: Creating A 6 Figure SEO BusinessDay/Date: Thursday, March 28Time: 2.00 pm EDT – Time Zone ConverterRegister for webinar details.‘Creating A 6 Figure SEO Business ’ Webinar [...]


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