IBM is hosting a webinar on Wednesday, March 27 at 1.00 pm EST. The topic of the webinar is “Turning Routine Touchpoints into Marketing Opportunities”.Webinar DetailsOrganizer:  IBMSpeakers: Michelle Miller, Director Enterprise, NICE Systems, Clint Oram, CTO and Co-founder, SugarCRM and Tadd Wilson, Principal Consultant, Toshiba Global Commerce SolutionsTopic: Turning Routine Touchpoints into Marketing OpportunitiesDay/Date: Wednesday, March 27Time: 1.00 pm EST – Time Zone ConverterRegister for webinar details.‘Turning Routine Touchpoints into Marketing Opportunities’... [...]

The latest post on ‘Mashable’ is titled “Evernote vs. Google Keep: Which Does More?”.Christina Warren says, “Now that Google Keep is officially out in the wild, how does Google’s note-taking and syncing service compare with longtime favorite Evernote?From the moment Google Keep was accidentally leaked, it looked like Google was building an Evernote clone. In the wake of the official release, its name, announcement video and aspects of the user interface all evoke a certain Evernote-like quality.I spent some time over the past few days comparing the latest Evernote... [...]

The latest post on ‘ReadWrite’ is titled “How Online Comments Are Becoming A Big Business”.Adam Popescu says, “They almost seem like an afterthought, the comments attached to Internet content. These scribblings may seem like the anonymous musings of the masses, but many corporations are viewing them as a high-powered vehicle to drive lead generation and community building, and funding trends for commenting vendors suggests that this is not afterthought: Comments are a very valuable Web business.Chances are you’ve used Livefyre and not known it. After all, their clients... [...]

The latest article on HubSpot blog is titled “The Essential Cheat Sheet for Social Media Cover Photo Dimensions [+ Pre-Sized Templates]”.Anum Hussain says, “The rapidly growing user bases of photo-centric sites like Instagram and Pinterest, and the recent image-focused redesign of Facebook’s News Feed are two of many indicators thatvisual content is a force to be reckoned with in marketing”. The Essential Cheat Sheet for Social Media Cover Photo Dimensions [+ Pre-Sized Templates] HubSpot [...]

The latest article on  ‘Marketing Land’ is titled “20 Ways Brands Can Prepare For Facebook Changes”.Courtney Seiter says, “As a wise statesman rocker once sang, the waiting is the hardest part.These days, that applies to Facebook marketing, too. We’ve seen a preview of what Facebook’s Graph Search and new newsfeed will bring. Now, all that’s left to do is wait.But, while we’re speculating, pontificating and – well, waiting – here are 20 mostly painless, definitely necessary things all brands can do to get a jump start on whatever is on the way.... [...]

The latest article on ‘Business 2 Community’ is titled “Great BtoB Research: A Profile of the Modern Marketer”.McKay Allen says, “Eloqua recently sponsored a study trying to answer the question: who is the ideal marketer in the modern environment? The research was published in the latest issue of BtoB. Our goal is to summarize a few of the findings that we find most interesting.Finding 1 – The ability to track marketing ROI with technology is the most critical change in the function of the modern marketer. BtoB asked marketers what changes have contributed most to the... [...]

The latest post on ‘Mashable’ is titled “Google Glass Could Be Subject to Texting-While-Driving Laws”.Alex Fitzpatrick says, “Google Glass fans excited about the prospect of using the technology while cruising about in their car might have a roadblock ahead: An extension of texting-while-driving laws to cover the yet-unreleased Glass device.Gary G. Howell, a Republican member of the West Virginia legislature, has introduced a bill that would amend a state law forbidding texting-while-driving to also prohibit “using a wearable computer with head mounted display.”... [...]

The latest post on ‘ReadWrite’ is titled “Google Keep: The Second Coming Of Android’s Voice Actions”.Mark Hachman says, “Last week, Google unveiled Keep, a note-taking service similar to, but much more limited than, established apps like Evernote and Apple’s Notes. But there’s another service to which Google Keep bears an uncanny resemblance: Voice Actions, an Android feature Google launched more than two-and-a-half years ago, only to see it almost completely eclipsed by Apple’s Siri.It’s no wonder, then, that Google Keep is essentially Voice... [...]

The latest article on  ‘Marketing Land’ is titled “Share Your Google Analytics Data As An Infographic”.Monica Wright says, “Wouldn’t it be great to get weekly website performance updates as a simple, easy-to-read graphic?Now you can go beyond the Google Analytics dashboard with a new creative  – and free – toolby Visual.ly. The New Google Analytics Report automatically delivers an infographic depicting your favorite metrics right to your desktop. Below is a sample of a full infographic that is generated”. Share Your Google Analytics Data As An Infographic... [...]

The latest article on HubSpot blog is titled “Facebook Works on Incorporating the Hashtag, and Other Marketing Stories of the Week”.Desmond Wong says, “Nowadays, it feels like every social network and online platform has some sort of tool designed for marketers. Whether we know it or not, many of these networks and services are adding business pages, analytics, and even automation into their functionality”. Facebook Works on Incorporating the Hashtag, and Other Marketing Stories of the Week HubSpot [...]