Mailing Lists are the cheapest, most effective way to promote your brand and your products online.They consistently sell more than paid advertisement and social media marketing, combined. In fact, most of the other strategies are most effective when you send the traffic they generate to a traditional squeeze page and capture your visitors’ email addresses. That way, you can engage with them over and over.That way, they learn to feel comfortable spending their money with you.Even thou email list building is the oldest form of marketing practiced online, many people still fail at this tried... [...]

The latest article on ‘The Forrester Blog’ is titled “Introducing The Search Marketing Playbook”.Elizabeth Komar says, “The ways consumers find information about companies or brands is changing. Where natural search results once were the primary way users discovered content or Websites,, now non-search engine media such as mobile apps, social networking sites, and consumer review hubs, are veritable contenders in your users path to discovery. Users have become so comfortable searching and discovering online that they employ their own methods and weave together personal paths of... [...]

The latest article on the ‘The Future of Ink’ blog is titled “Build SEO with an eBook? Digital Publishing Roundup″.Denise Wakeman says, “Welcome to The Future of Ink’s weekly Digital Publishing Roundup. Every week, we read and share dozens of articles about digital publishing, self-publishing, book marketing, content marketing and news from the world of digital publishing. The links are shared on our Facebook page, Pinterest board, Twitter, and the TFOI Google+ Community.Realizing you may not be following us everywhere, we’ve pick 10 articles each week that will educate, entertain,... [...]

The latest article on Business Insider is titled “Social Media Strategy Is Now All About ‘Earned Media,’ Generating Free Exposure For Campaigns”.Marcelo Ballve says, “Earned media is really just the digital-age term for word-of-mouth advertising. It’s an idea that has grown hand-in-hand with content and social media marketing and the notion that a viral success can translate to mega-exposure on the cheap.Everyone wants earned media.Marketing agencies know this, and they routinely pitch their ability to generate it. Most brands and businesses, even small ones,... [...]

Even if you don’t know what SEO is, Phillip Snipes has training to show you how you can become your own SEO master. With a little guidance, he says you can do it and do it well.Snipes has just released Silent Sniper SEO to show you how it’s done.With help from Snipes, you will find out:• How to Set up your own Domain and Hosting for SEO• How to create your own URL redirection service• How to create your own website instantly• The fastest way to install WordPress• How to create a blog post for SEO• How to Increase search engine ranking with Press... [...]

The latest article on ‘Business 2 Community’ is titled “Publishing Shared Content? You Will Lose”.Kevin O’Brien says, “As content marketing continues to rule the lands, more and more businesses are looking for ways to publish articles and other forms of valuable content for their website visitors. Content is important for the obvious reason of giving your visitors interesting content to read and share, but more importantly for the lead generation value it brings to the organization.Because content generation is so time consuming, many companies fill their blog with... [...]

The latest article on ‘MarketingProfs’ is titled “Responsive Web Design: The Next Great Hope or All Hype?”.Verónica Maria Jarski says, “Ever visit a company website via your mobile only to find that the site is too hard or irritating to navigate? Chances are you gave up on the site and went to the company’s competitor.Now, imagine similarly driving away your potential and existing customers because your site isn’t made for a mobile era.To prevent that from happening, consider using Responsive Web Design, which adapts a site’s layout to various device types. Images,... [...]

The latest article on  ‘Marketing Land’ is titled “Google Analytics Email Marketing Dashboard For Beginners”.Carrie Hill says, “I received an email from an online retailer today that was a hot mess. It had no text, only one gigantic image, and the image had no alt text or anything to indicate what the email was about before I consented to loading the image.Fail — major fail.With the sophisticated software and programs available today for email marketing, the state of emails I receive from huge corporations blows me away. Historically, email marketing has... [...]

Craig Tuttle has found a path to a long-term business using Private Label Rights (PLR) material,created by other people and made available at a small charge for selected marketers to profit from.Tuttle does well with reworking PLR and selling it as his own product. He says he has “broken the code”, and now he has created PLR Decoder to give you a start in your own PLR business. In this new training, he clarifies what to look for in quality, sales-worthy PLR products, and explains the differences in the various resale products that you need to be aware of.You are getting step-by-step... [...]

The latest article on HubSpot blog is titled “The Resources You Need to Be an Awesome Email Marketer [In Under 100 Words]”.Corey Eridon says, “First, make sure you’re following the rules. Read up on Sender Score and CAN-SPAM, andcheck that your email list is healthy.Now take that healthy list and segment it real good. For real efficiency, enroll it in an email workflow“. The Resources You Need to Be an Awesome Email Marketer [In Under 100 Words] HubSpot [...]