Facebook is a powerful marketing tool for small businesses. It allows them to promote their products and services at affordable costs.Social Media Marketing expert Neal Schaffer has shared 15 tips for achieving success for any business using Facebook.He says, “Successful Facebook marketing all begins with setting up your Facebook Page for success. All elements of your page should be geared towards making a good impression and presenting a compelling brand story. However, this is accomplished differently for various business types. For instance, an accounting firm will make this impression... [...]
Archive for the 'Facebook marketing' Category
BotMatic, released earlier this week, is SaaS software that automates your Facebook and Instagram marketing, including chatting with people.As a chatbot and automation tool, it is built to get you better marketing results, faster and easier than ever, and less expensively, to boot.Do you want to fully automate your free traffic, leads & sales? Then BotMatic is worth a look.It builds you a “workforce” of AI bots to automate your leads, sales, and traffic. And it was designed to be easy for beginners to use.Its capabilities include:➤ Messenger Bots, Instagram & Facebook... [...]
Social Media Examiner has published a new video ‘5 Tips to Soft-Sell to Your Facebook Group’ to grow your sales using Facebook groups.The SME says, “Need more quality leads or sales for your product? Wondering if you can use your existing Facebook Group to get there? In this video, community expert Dana Malstaff walks you through 5 simple tips to create an endless stream of the perfect prospects and new clients by leveraging your Facebook Group. Discover how to build familiarity with your products to maintain top of mind without sending your members off the platform. Plus, you’ll... [...]
Social Media Examiner has published a new video ‘Facebook Ads Updates’ explaining Facebook advertisements.This video covers the following:Lead filtering with Instant Forms Visually Customizable Instant Forms Native Delivery of Gated Content Delivery via Instant Forms Get Quote Button and Sticker on Instagram More 3rd Party CRM Integrations for Lead Generation Meta Advantage Automation Ad SuiteShopping Campaigns Ad Spend and Ad Price Trends.Social Media Examiner [...]
To make your Facebook ads work for you, it is important to design them in a way that your target’s attention can be captured and they are persuaded to take an action.Social Media Examiner contributor Anna Sonnenberg has published an article highlighting nine common Facebook ad mistakes and how to fix them.She says, “In this article, you’ll discover nine common Facebook ad mistakes and learn how to fix them to reach your goals.#1: Using an Inefficient Account StructureFacebook Ads Manager has a built-in structure that organizes your account based on campaigns, ad sets, and ads.... [...]
A Facebook carousel is a special type of Facebook ad format that allows a combination of up to 10 photos and videos. It’s called a carousel because users can cycle through the different images that make it up by swiping left and right.Social Media Examiner contributor Anna Sonnenberg has published an article highlighting seven ways to use Facebook carousel posts.She says, “Are you looking for new ways to increase engagement or conversions on Facebook? Curious how you can create an interactive experience for your audience?In this article, you’ll learn how to create Facebook carousel... [...]
Social Media Examiner has published a new video ‘Recent Facebook Updates: Reels, Content Moderation, Groups, and More’ highlighting recent Facebook updates.Watch this video to learn about:Updates to FB ReelsContent Report FindingsFacebook Group Updates Engagement Moderation Removed Content Services Ending New Notifications.Social Media Examiner [...]
According to Statista, Facebook now has more than 2.93 billion users worldwide. By picking the right advertising format, you can reach them and grow your business.WordStream has published a new guide ‘How to Advertise on Facebook: The Visual, Step-by-Step Guide’ explaining Facebook advertising process.Kristen McCormick says, “In this post, I’m going to walk you through a full tutorial on how to advertise on Facebook, complete with screenshots, tips, FAQs, and visuals.Table of contentsWhy advertise on Facebook?Facebook ad account overviewHow to advertise on Facebook in... [...]
Social Media Examiner has published a new guide ‘Facebook Ads Audit Guide: How to Refresh Your Ads’ to help marketers audit and improve their Facebook ads.Anna Sonnenberg says, “Are your campaigns performing well but you think they could do more? Want to kick things up a notch without paying a ton per click?In this article, you’ll learn six ways to improve your Facebook advertising for better results.#1: Carefully Increase Your Facebook Ad BudgetLet’s say you launched a lead generation campaign on Facebook. At first, the cost per lead was on the high side. But after a... [...]
Facebook Pages are a great way to grow your social media following. By keeping your Pages updated with the latest information and happenings about your business, you can get better results.Social Media Examiner contributor Ann Sonneberg has shared five useful Facebook Page optimization tips for 2022.She says, “In this article, you’ll learn how to use the newest features and integrations for your Facebook business page so you can promote your business more effectively in the new year.#1: Optimize Your Facebook Page Layout, Tabs, and AppsYour business’ Facebook page doesn’t have to... [...]