Facebook is a powerful marketing tool for small businesses. It allows them to promote their products and services at affordable costs. Social Media Marketing expert Neal Schaffer has shared 15 tips for achieving success for any business using Facebook. He says, “Successful Facebook marketing all begins with setting up your Facebook Page for success. All elements of your page should be geared towards making a good impression and presenting a compelling brand story. However, this is accomplished differently for various business types. For instance, an accounting firm will make this impression... [...]