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Saturday, May 21, 2022

Archive for the 'Facebook Advertising' Category

Step-by-Step Guide to Advertising on Facebook

According to Statista, Facebook now has more than 2.93 billion users worldwide. By picking the right advertising format, you can reach them and grow your business. WordStream has published a new guide ‘How to Advertise on Facebook: The Visual, Step-by-Step Guide’ explaining Facebook advertising process. Kristen McCormick says, “In this post, I’m going to walk you through a full tutorial on how to advertise on Facebook, complete with screenshots, tips, FAQs, and visuals. Table of contents Why advertise on Facebook? Facebook ad account overview How to advertise on Facebook in... [...]

Facebook Ads Audit Guide [Guide]

Social Media Examiner has published a new guide ‘Facebook Ads Audit Guide: How to Refresh Your Ads’ to help marketers audit and improve their Facebook ads. Anna Sonnenberg says, “Are your campaigns performing well but you think they could do more? Want to kick things up a notch without paying a ton per click? In this article, you’ll learn six ways to improve your Facebook advertising for better results. #1: Carefully Increase Your Facebook Ad Budget Let’s say you launched a lead generation campaign on Facebook. At first, the cost per lead was on the high side. But after a... [...]

How To Master Facebook Ads [Video]

By advertising on Facebook, you can grow your online reach and achieve the goals you have set for your business. HubSpot has published a new video ‘How To Master Facebook Ads To Reach Your Highest Monthly Sales Ever’ to help you make the most from your Facebook advertisements. The HubSpot team says, “Did you know that 98% of Facebook’s revenue comes from ads? In this video, we’re discussing how Facebook ads can help your business! We share tips that you can start implanting today to help you run successful ads that’ll get you to your desired business goals. If you like... [...]

How to Write Better-Performing Facebook Ads [Podcast]

Social Media Examiner founder Michael Stelzner has published the latest episode of Social Media Marketing podcast ‘How to Write Better-Performing Facebook Ads’ featuring Tara Zirker. He says, “Are your Facebook ads underdelivering? Wondering how to improve your results? Learn how to write better ad copy, including where to find ideas and what to avoid, plus a lot more.” Social Media Examiner  [...]

10 Facebook Ad Mistakes & How to Fix Them [Video]

Facebook advertising helps you grow your online reach and increase your online sales. You need to design your ads carefully to achieve optimum performance. Social Media Examiner has published a new video ’10 Facebook Ad Mistakes & How to Fix Them’ to help you improve your Facebook ads. The SME team says, “Not seeing a good ROI on your ads? Wondering what you might be doing wrong and how to fix it? In this video, expert @Allie Bloyd walks you through how to diagnose your Facebook ads. You’ll discover 10 common mistakes and why they might be causing your advertising to underperform.... [...]

10 Facebook Ad Mistakes & How to Fix Them [Video]

An effective Facebook advertising strategy can help you get more followers and boost online sales. To achieve the best results, it is important to plan your ads wisely. Social Media Examiner has published a new video ’10 Facebook Ad Mistakes & How to Fix Them’ to help you design and run successful ads. The SME team says, “Not seeing a good ROI on your ads? Wondering what you might be doing wrong and how to fix it? In this video, expert @Allie Bloyd walks you through how to diagnose your Facebook ads. You’ll discover 10 common mistakes and why they might be causing your advertising... [...]

Four Steps to Choose Right Facebook Ads Bidding Strategy

There are several considerations when it comes to choosing the right ad bidding strategy for your Facebook ads. If your bid wins, you get the ad spot. If someone else wins, the money stays in your ad budget until another opportunity comes along. Social Media Examiner’s Corinna Keefe has shared four steps to help you choose the right Facebook ads bidding strategy. She says, “You’re about to learn how to use these options including where to find them in the maze of settings and drop-down menus that we call Facebook Ads Manager. And I’ll give you some tips to decide which Facebook... [...]

Facebook Ad Changes [Video]

Social Media Examiner has published a new video ‘Facebook Ad Changes and More’ highlighting the changes in Facebooks ads. The video covers the following: Facebook Explains Discrepancy in Conversions Reporting Due to iOS 14 Tips to Improve Ads Reporting Updates to Aggregated Event Measurement How Facebook Estimates Audience Size Facebook Removing Select Targeting Categories… and Creative Workarounds Meta (Formerly Facebook) to Shut Down Its Facial Recognition System. Social Media Examiner  [...]

Facebook Ad Analysis and Automation: Save Time and Money [Video]

If you are spending too much time analyzing your Facebook ads and want to learn how often you should check in on your Facebook ads performance – here is a video published by Social Media Examiner. In this video, Facebook ads expert Tara Zirker shares a time-saving process for successfully managing your campaigns in just one day a month. You’ll discover a simple monthly maintenance protocol to help you review four valuable Facebook ads KPIs in less time. Learn how to quickly analyze your ads to see if performance is trending up or down and get tips for improving those metrics if you aren’t... [...]

Facebook Ads Learning Limited [Video]

If your Facebook ad set isn’t getting enough optimization events to exit the learning phase, the Delivery column reads Learning Limited. Learning Limited is an indication that your budget isn’t being spent effectively because the ad delivery system can’t optimize performance with your current setup. Social Media Examiner has published a new video ‘Learning Limited for Facebook Ads Guide: Speed Up Your Campaigns!’. The SEM team says, “In this video, learn what Facebook ads Learning Limited is and how to manage it with advice from Facebook ads expert Tara Zirker. Discover... [...]