The latest article on ‘Business 2 Community’ is titled “5 Fool-Proof Signs that Your Lead Generation Campaign is Failing”.Ryan Wilson says, “Whoever said numbers do not lie was obviously not referring to online marketing numbers. There is nothing that boosts the morale of the marketing team than seeing lead numbers go up. However, increased lead generation numbers do not always mean increased sales. To optimize your online marketing efforts, you should focus on generating leads which create the most downstream value for your business as possible.If you’ve been upbeat seeing... [...]
Archive for the 'Social Media Marketing' Category
The latest post on ‘Mashable’ is titled “4 Steps to Monetize Your Blog Through Affiliate Marketing”.Leyl Master Black says, “While there are currently tens of millions of blogs worldwide, close to 60 million powered by WordPress alone, many bloggers are not yet monetizing their sites. If you’re one of these bloggers, a good place to start is with affiliate marketing: directing readers to a product or service in exchange for a commission on the sale (or other action) when it occurs.“If an individual is looking to monetize their blog, I would make a strong case for... [...]
‘Business 2 Community’ is hosting a webinar on Monday, March 4 at 2.00 pm ET. The topic of the webinar is “Enterprise Social Media Success – Leadership by Example”.The ‘Business 2 Community’ team says, “SAP CIO, Oliver Bussmann, recognized as the #1 Social CIO and a thought leader and influencer in the Enterprise IT industry will discuss his top tips for successfully leveraging social media to drive awareness and engagement. These tips are essential guidelines, ranging from managing and creating content to building your personal brand, which will help you to establish... [...]
The latest article on ‘Business 2 Community’ is titled “2013 Online Reputation Management Advice”.Jonathon Stevens says, “As one year transpires and a new one begins it is of the utmost importance to start up the year and evaluate what instances are troubling your business and hurting your bottom line, as well as to look at how you can expand your business. Working with the proper Reputation Management Partners like Profile Defenders can improve your business substantially because they examine where and when positive things where said about your company and why the lack of... [...]
The latest article on ‘Marketing Land’ is titled “New Animated AdSense Format Showcases Ad Headlines”.Ginny Marvin says, “A new AdSense ad format started popping up on websites at the end of last month that puts the emphasis on ad headlines. In the new interactive format, only the ad headlines are displayed in large font with arrow button icons next to them: However, when you mouse over a headline, it becomes underlined and “. New Animated AdSense Format Showcases Ad Headlines Marketing Land [...]
The latest post on ‘ReadWrite’ is titled “Brand Marketers Totally Miss Social Media Influencers”.Brian Proffitt says, “Any illusions that marketers have gotten this whole social media thing down pat will be blown away by the latest findings from Technorati Media’s 2013 Digital Influence Report, which suggests that for everything the media spends across social platforms, the most desired influencers aren’t even being reached.The new report points out a huge disconnect: only 11% of corporate social media budgets are devoted to advertising on blogs and influencer sites. But... [...]
HubSpot has released a free ebook titled “Uncovering Marketing Benchmarks from 7,000 Businesses”.The HubSpot team says, “Good inbound marketing takes work, but how much more work will it take to tip the scale? If I increase my blogging frequency from once a month to twice a week, what impact will I see? Pertinent questions like these, and more, are answered in our latest study based on real results from HubSpot’s 7,000 customers.This report will dive into how you can increase both traffic and leads by improving a variety of different marketing assets, including:Web PagesBloggingLanding... [...]
Citrix Online has released a free ebook ‘The Power User’s Guide To Successful Webinar’.The Citrix team says, “This new eBook provides webinar tips, tactics and techniques from some of the sharpest minds in B2B marketing to help you create, promote and deliver your best webinars.Download the eBook to learn how to:Create compelling webinar content.Optimize the attendee experience.Develop successful pre- and post-event campaigns.And more…”.Citrix Online’s ‘The Power User’s Guide To Successful Webinar’ eBook [...]
The latest post on ‘Mashable’ is titled “5 Ways to Spot a Craigslist Scam”.Amy-Mae Elliott says, “We love the service Craigslist offers, but we’re well aware of the potential for fraud, scams and other nefarious activities.We have taken a look at some ways to try and spot a dodgy deal on Craigslist. While many seem like common sense, sometimes it’s easy to get carried away with ads that seem ideal”. 5 Ways to Spot a Craigslist Scam Mashable.com [...]
The latest article on ‘Business 2 Community’ is titled “Quick Ways to Drive Up Web Sales”.Peter Moore says, “The more time and effort you put into Internet marketing and selling products online, the more you’re going to realize that nothing comes easy.Although there are a few great tactics you can use in order to boost your sales, actually increasing your bottom line can be quite difficult. Read up on the tips below to take some of the hard work out of the process.One of the most important things you can do in order to increase your web sales is to create a better website.... [...]