The latest post on ‘Mashable’ is titled “Hashtags May Be Coming to Facebook”.Emily Price says, “Facebook is reportedly working on incorporating the hashtag into the social network.A Twitter staple, the Wall Street Journal reports that Facebook has plans to bring the hashtag to its service, offering users the ability to index conversations around a particular topic, just as they currently do on Twitter. Sources ”familiar with the matter” told the Journal that while Facebook is working on the feature, it wouldn’t necessarily be released anytime soon.Hashtags are... [...]

The latest article on HubSpot blog is titled “10 Targeting Opportunities Most Marketers Are Missing Out On”.Hannah Fleishman says, “Hey baby, let’s get personal.Settle down! I’m just talking about with our marketing!One of the most lovable things about inbound marketing is how easy it is for marketers to target communications. Traditional marketing tactics can sometimes target a particular age group or income level, but it’s nearly impossible to reach out to customers on an individual level. Then, along came inbound. Cue fireworks. Meticulously segmented fireworks”.... [...]

The latest article on  ‘Marketing Land’ is titled “How Google’s Enhanced Campaigns Affect Your Ad Scheduling Strategy”.Kohki Yamaguchi says, “Before getting into ad scheduling strategies for Google’s Enhanced Campaigns, let’s review Paid Search Trends for March.CPCs remained relatively flat month-over-month with little movement. Retail CPCs showed a slight decline for Google, showing relative softness compared to last year. It remains to be seen whether this is a temporary dip or a long-term indicator. Finance CPCs nudged up as the tax deadline approaches.... [...]

The latest post on ‘ReadWrite’ is titled “Why We Mourn Google Reader – And Why It Matters”.John Paul Titlow says, “Websites get shut down all the time. Sometimes, nobody notices. Other times, what remains of the service’s community lets out one last collective cry of disapproval and then moves on with their collective lives. Last night, a certain segment of the Web’s population went into a hysterical fit of rage as Google announced it was shuttering Reader, its eight-year old RSS feed reading service.I have to admit, I was pretty upset as well, even though... [...]

The latest article on ‘Business 2 Community’ is titled “Google+ for Business: Why It’s Worth Your Time”.The Wishpond Blog team says, “Another Social Media Network?!It’s almost been two full years since Google+’s official launch, and many people still don’t see the benefit of it over Facebook. Many of us have already invested so much into our personal Facebook network, much less our business Facebook pages – so starting all over from square one may sound incredibly unappealing. After all, Google+ is nothing more than a watered down clone of Facebook that no one... [...]

The latest post on ‘Mashable’ is titled “How to Export Your RSS Feeds From Google Reader”.Vignesh Ramachandran says, “By now, the shock that Google Reader is shutting down this summer has probably sunk in. Once you get past the outrage, it’s time to figure out how to export your RSS feeds from your beloved reader before it goes dark.For the fastest, most reliable way to save your RSS feeds from the cemetery of cyberspace, useGoogle’s Takeout service, which is detailed below and demonstrated in the video above.Go to the Reader’s settings window.Find... [...]

HubSpot has released a free guide titled “An Introductory Guide: How to Use Twitter for Business”.The HubSpot team says, “42% of Twitter users follow brands or companies — is your business one of them?Maintaining an effective Twitter presence can be a powerful part of your business’ marketing strategy. To help businesses interested in mastering the basics of Twitter, we’ve put together a complete explanation of how to use Twitter for business.Used successfully, Twitter can help you develop and promote your brand, interact with your fan base, monitor conversations... [...]

The latest post on ‘Mashable’ is titled “Why Does the Tech World Tear Down Successful Women?”.Zoe Fox says, “It’s the first stop on her first-ever book tour, and Sheryl Sandberg is beaming. In conversation with her friend Chelsea Clinton, the Facebook COO discusses the “ambition gap” women face in the workplace, which she admits is a touchy subject.During the question and answer session in a New York Barnes & Noble Tuesday, Sandberg drills through her usual talking points: As men become more successful they are better liked, but as women become more... [...]

The latest article on Business Insider is titled “EBay Slams Google Ads As A Waste Of Money”.Mark Sweney says, “Businesses may be wasting billions of pounds a year buying up keyword advertising on search engines such as Google, a new report has claimed.The study by auction website eBay claimed that most of the money spent buying up search terms was a waste of time and had little effect on sales.Google has built its business on the back of persuading advertisers to buy keywords – such as their company name or a term such as “insurance” or “Christmas”... [...]

The latest post on ‘Mashable’ is titled “Google to Kill Google Reader And Other News You Need to Know”.Stan Schroeder says, “Welcome to this morning’s edition of “First To Know,” a series in which we keep you in the know on what’s happening in the digital world.Today, we’re looking at three particularly interesting stories. Google has announced plans to killGoogle Reader, its RSS feed compiler, on July 1st. Apple is taking a defensive tone against Samsung as the Galaxy S4 launch approaches. And Twitter recently acquired We Are Hunted, a music... [...]