The latest post on ‘ReadWrite’ is titled “See Tech’s Most Obnoxious Tweeters Right Here [Infographic]”.Nick Statt says, “Unless you’ve ever seen your Twitter feed fill up with the same avatar spouting one annoying opinion after another, you may not have ever known the uncontrollable urge to unfollow. And if not, then count yourself lucky. Obnoxious tweeters may be less common than those self-righteous Facebook friends, but they’re always there, just waiting to suck the joy out of your feed.No other industry is home to as many of these stereotypical egotists... [...]
Archive for the 'Social Media Marketing' Category
The latest post on ‘Mashable’ is titled “Google Keep Fails to Impress and Other Top Comments”.Jessica Fee says, “What does the next-generation condom look like? The Bill & Melinda Gates foundation is offering an initial $100,000 of funding (with up to $1 million of possible continued funding) to whoever can answer that question. Our commenters weighed in on what the winning submission would have to include, from sundae-flavored lubricant to twitter-capabilities.Have you tried using Google’s new Google Keep? The search-engine-giant re-launched its newest note-taking... [...]
The latest article on HubSpot blog is titled “10 Ways to Drive Instant Results With Inbound Marketing”.Corey Eridon says, “A couple days ago, our friends over at Marketing Pilgrim published a great blog post from Square 2 Marketing‘s President and Co-Founder Michael Lieberman called “10 Ways Inbound Marketing Drives Results This Month.””. 10 Ways to Drive Instant Results With Inbound Marketing [...]
The latest article on Business Insider is titled “These Ad Execs Just Admitted The Business Is Filled With Liars And Cheats”.Jim Edwards says, “Two of advertising’s most important creative directors, John Boiler of 72andSunny (works for Samsung) and Susan Credle of Leo Burnett (works for Sprint), told Ad Age what everyone has known but refused to say aloud for years: That the ad business is filled with people who lie about their work and cheat to get ahead.The admission came after Business Insider extracted an apology from Ford and its agency, JWT India, for... [...]
The latest article on ‘Business 2 Community’ is titled “How To Build The Perfect Google Plus Profile (Infographic)”.Gerry Moran says, “How many of you want to use Google Plus but don’t know how to get started; even if it’s only creating your Google Plus profile? Setting out to use a complex and robust social media platform like Google+ is daunting. My Polish grandmother used to say, “You can’t start to use what you haven’t built, and you can’t build anything without a blueprint.” I wanted to give you the blueprint to help you build your Google+ profile”.... [...]
The latest post on ‘Mashable’ is titled “Why Steven Moffat Rules Tumblr Fandom”.Gavia Baker-Whitelaw says, “If Joss Whedon is king of the nerds, then Steven Moffat is fandom’s evil overlord. He may not be a household name in the U.S. (yet), but in the world of Tumblr, things are a little different.Along with MTV’s cult hit Teen Wolf, Tumblr fandom is ruled by Superwholock, the catchall tag for Supernatural, Doctor Who and Sherlock.Teen Wolf and Supernatural both rely on the ever-popular topic of hot guys battling the undead, but Sherlock and Doctor Who have... [...]
The latest article on ‘Marketing Land’ is titled “The New SEO = Social Engagement Optimization”.Alan K’necht says, “SEO is not dead. As with all living things, SEO is always evolving. While many in the search community are witnessing and acknowledging the evolution, they cling to the notion that SEO only stands for “Search Engine Optimization.”The concept of search dates back to the days of cavemen searching for food. So does social interaction and the exchange of information, which inevitably impacts how people search”. The New SEO = Social... [...]
The latest article on Business Insider is titled “Twitter’s Ad Revenue Is Getting Close To The Billion Dollar Mark [THE BRIEF]”.Laura Stampler says, “Good morning, AdLand. Here’s what you need to know today:According to projections by eMarketer, Twitter’s global ad revenue is going to hit $950 million by 2014. It’s currently at $582.8 million, so that’s quite the leap. Twitter‘s mobile presence is increasing by the minute, and that will help up ad revenue.According to GroupM, online ad spending will hit $113.5 billion worldwide this... [...]
The latest article on ‘Business 2 Community’ is titled “By Making Storytelling Relevant Again, Social Media Has Forever Changed Marketing”.Ted Levin says, “Many people will tell you that marketing is a game of numbers. They’ll say it’s about researching a target audience, developing a targeted message, and using advanced statistics and metrics to determine where that message should be delivered.Of course there’s a significant amount of truth to that statement, but I don’t think it remains as true as it once was. Successful marketing is about storytelling. In the past... [...]
The latest article on HubSpot blog is titled “Native Advertising Is Broken: Here’s How to Fix It”.Steve Hall says, “Native advertising is all the rage these days. Companies like BuzzFeed and ShareThrough have based their business models on the notion that in-stream, organic-like content will save the day and finally allow everyone to retire those tired and underperforming banner ads to a nice tropical island far, far away”. Native Advertising Is Broken: Here’s How to Fix It [...]



