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Saturday, May 21, 2022

Archive for the 'email marketing tips' Category

Creating Accessible Email Marketing Campaigns

Email accessibility refers to the creation of email content that people with disabilities can understand and interact with. You can create accessible emails by understanding how people are reading them. AWeber contributor Nahla Davies has shared some useful tips to make your email marketing campaigns more accessible. Davies says, “It’s important to make your emails accessible to every current and potential customer. Here’s why: Ecommerce is likely an important source of sales for your business. In fact, ecommerce makes up 40% of retail sales — how much of your business depends on... [...]

MarketingProfs’ Email Marketing Friday Forum, January 14

MarketingProfs is hosting the ‘Email Marketing Friday Forum’ on Friday, January 14, 2022. The MarketingProfs team says, “Do you find yourself churning out average marketing emails with forgettable personality? Maybe you scatter some automation and toss in a {FirstName} here and there… but you’re still not sure that it’s enough. How do you make email more memorable and impactful? Register now to attend our Email Marketing Friday Forum. You’ll get three educational sessions, live Q&A, and resources. Can’t make it on January 14? Don’t worry.... [...]

Five Tips To Clean Up Your Email List

Having a large subscriber base is a thing to be proud of, but the list has to be responsive. You have to keep cleaning your email list to get the best response from your email marketing campaigns. HubSpot contributor Pamela Vaughan has shared five useful tips to clean up your email list. She says, “Making sure your email lists are clean and targeting the right audience increases your ROI and decreases the chances of your marketing emails being flagged as spam. Cleaning up your email lists gives you a better chance to reach and engage your audience. Every company is different so clean up can... [...]

How to Write a Sales Email [Guide]

A well-written email can help you win more customers. By crafting persuasive emails, you can also improve trust and authenticity. Quick Sprout has published a short guide called ‘How to Write a Sales Email’. The Quick Sprout team says, “Attractive prospects receive tens, if not hundreds, of cold emails a day. Given this reality, it’s no wonder that most people are quick to pull the trigger on the delete button. Your prospects only have a few moments to scan their inbox and decide whether your email is worth opening. It may sound like an impossible task, but a well-crafted sales... [...]

Using Emojis in Your Subject Line

Emojis have been a common element in our communication today. But when it comes to email marketing, it is a question whether we should use them in the email content or subject lines. To helps us, AWeber contributor Sean Tinney has published an in-depth article on using emojis in your email subject lines. Sean says, “Emojis are such a common part of our digital lives, that it’s hard to believe there was a day when I used to have to say I’m happy, sad, or angry — with words 😳. Today, it’s commonplace in text and social media to simply give a thumbs up 👍 and people understand what... [...]

Growing Your Email List [Video]

In email marketing, the most important element is your email database. By getting more and more subscribers to your publications or the emails of people interested in your products, you can improve the chances of email marketing success. AWeber has published a new video ‘Growing your email list’ with some useful ways to help you grow your email list. The AWeber team says, “Everyone has to start somewhere. Or maybe you already have a list of email subscribers, but want to expand your audience? Check out this video to learn some ways to start a list and continue to grow one. AWeber... [...]

Exemplary Email Marketing Campaigns [Video]

A strong email marketing strategy can help you to achieve your sales goals. By observing successful content marketing campaigns, you can create your own. HubSpot has published a new video ‘6 Great Email Marketing Campaigns Examples (As Chosen By Experts)’ to help you create great email marketing campaigns. The HubSpot team says, “In this video, we’re covering 6 great email marketing campaigns. Don’t just take our word for it, these were chosen by the experts! Keeping your customers engaged via email can be a bit tricky but with these 6 different campaign ideas, you’ll be... [...]

AWeber’s Guide to Successful Email Marketing Campaigns

Email marketing is used by thousands of businesses of all sizes around the world. It is one of the most popular forms of marketing due to its low cost, wider reach, and instant impact. AWeber contributor Kelly Forst has published a guide to running successful email marketing campaigns. She says, “To get great results, you need to do more than send out random emails. Your campaign should be carefully planned out and tracked for effectiveness. Here are crucial steps to take when running an email campaign. Identify your goals You should never make a move without having specific goals in mind.... [...]

Nine Best Email Autoresponder Services

Email autoresponders allow you to manage your list passively while leveraging automation to drive conversions. Quick Sprout contributor Lars Lofgren has published an article sharing a list of the nine best email autoresponders. He says, “What’s the best email autoresponder? After extensive research and testing, I’ve narrowed down the top eight autoresponders on the market today. Continue below to learn more about the features, benefits, pricing, use cases, and potential drawbacks for each one. #1 – GetResponse — Best Overall Email Autoresponder STARTS AT $15 UNLIMITED DAILY... [...]

Three Ways to Refine Your Email Marketing

Well-designed email marketing campaigns can help you get more sales. With persuasive emails, you can continue to stay in touch with your subscribers and reap the benefits. Social Media Examiner‘s Michael Stelzner has shared three ways to help you refine your email marketing strategy. He says, “Here are some steps you can take to refine your email marketing strategy for better results. #1: Capture Emails With Pop-Up, Flyout, or Inline Forms There are a few strategies available to get an email address from someone, including simply asking them in a private message on social media. But... [...]