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Wednesday, September 23, 2020

Archive for the 'email marketing tips' Category

Strategies to Strengthen Your Email Marketing

Email marketing plays an important role in the growth of your business. It has been one of the most trusted marketing tactics.Marketing Land contributor Rodric Bradford has shared 10 ways to help you improve your email marketing campaigns.Bradford says, “With COVID-19 grinding in-person marketing to a stop, marketers are putting even more pressure on the original “king”: email. But with the renewed focus comes the responsibility to make sure you are executing with best practices in mind.“Email marketing should address how you can make [the recipient’s] life better today, even if... [...]

Link Building Case Study: Results of 515 Outreach Emails [Video]

The Ahrefs team has published the second episode of ‘Link Building Case Study: Results of 515 Outreach Emails’.Joshua Hardwick says, “If you’re new to this series, our first video was about strategically building a statistics page that would generate links. And in this video, we’ll show you how we built links to that page. In order to isolate backlinks from our email outreach efforts, we didn’t promote the post to our existing audience. On top of that, we hid it from our blog index and category pages, RSS feeds, and we even noindexed the page so it couldn’t be discovered... [...]

HubSpot Reports Best Time to Send an Email

By scheduling your email marketing campaigns according to the email opening habits and preferences of your subscribers, you can continue to do well in email marketing.HubSpot’s Kayla Carmicheal has published an article highlighting the best time to send emails.Carmicheal says, “If you’re wondering about the best time to send a marketing email, there’s something you should know first. There’s a lot of data out there on the subject that provide differing answers, and one reason is because it depends on your audience and, more importantly, how you’re measuring... [...]

Five Ways to Build Your Email Database

Email marketing is a great way to achieve widespread reach and an ability to personally connect with your prospects and customers.AWeber contributor Sean Tinny has share five useful ways to help you create your email marketing database.Tinny says, “Fortunately, there are lots of easy ways to collect email addresses so that you reap the benefits of email marketing. We’ve gathered the best email list building tactics to grow subscribers in this guide. They are grouped below to help you:Gain more subscribers through existing relationshipsLearn how to get more emails from your websiteEarn... [...]

Four Strategies to Improve Your Email Marketing Performance

According to Statista research, in 2020, more than 306 billion emails are sent and received each day. By employing effective email marketing strategies, you can continue to thrive in your email marketing performance.Entrepreneur magazine contributor Liviu Tanase has shared four strategies to strengthen your email marketing.Tanase says, “Let’s take a look at four things you should consider changing in the way you use email for marketing.1. Prune your lists more oftenIf you used to clean your email lists of bad contacts every quarter, email hygiene involves more initiative right now.... [...]

HubSpot Shares 10 Email Preview Tools For Different Inboxes

To create and deliver effective email marketing campaigns, you need to keep many things in mind. Previewing your emails is one of the most important tasks.HubSpot contributor Rebecca Riserbato has shared a list of 10 email preview tools for different inboxes.Riserbato says, “In this post, we’ll discuss the best free and paid email preview tools you can use to make sure your emails look great on every provider.1. HubSpot Free EmailWith HubSpot’s free email marketing software, you can preview your HubSpot emails in more than 30 different email clients.This email preview... [...]

Eight Power Words for Better Email Marketing

An effective copy plays pivotal role in the success of your email marketing campaigns. With the selection of right words to form a persuasive message, you can boost your email marketing revenue.AWeber contributor Liz Willits has shared a list of eight words that can improve your email marketing performance.Willits says, “There’s a simple way to transform your email copy from passable to powerful — choose the right words. Effective words will inspire your subscribers to open, click, and buy.Choosing the wrong words in your next email, on the other hand,  could damage your email engagement... [...]

‘Take the First Step: Creating A Great Name Is Your Starting Point’ Webinar April 16 [Webinar]

The COVID-19 pandemic has created a global slowdown. People are not able to go out of their homes. May be this would be the right time to launch your next business. After choosing your niche, the first thing that you need to think about is searching the right business name. Entrepreneur Magazine is hosting a webinar on ‘Take the First Step: Creating A Great Name Is Your Starting Point’ on Thursday, April 16, 2020 at 12.00 pm EST.The Entrepreneur team says, “While not the first thing you might think about during a crisis, spending the time to generate a compelling name can... [...]

‘Leveraging Personalized Marketing in a Time of Disruption’ Webinar April 21 [Webinar]

According to a Statista report, 78% of U.S. Internet users said personally relevant content from brands increases their purchase intent. A HubSpot study has reported that personalization helps email marketers to increase engagement rates. (Source: Instapage) BORN is hosting a webinar on ‘Leveraging Personalized Marketing in a Time of Disruption’ on Tuesday, April 21, 2020.The BORN team says, ” In 2020, we expect the evolution of customer data technology in marketing to finally hit the tipping point becoming more accessible and cost effective. In the past, there has been... [...]

‘Search in 2020: Is Your Brand Discoverable?’ Webinar April 8 [Webinar]

Search engine marketing is one of the most important ways to grow your business. By keeping pace with the changing algorithms you can continue to receive more traffic and new customers. Econsultancy is hosting a webinar on ‘Search in 2020: Is your brand discoverable?’ on Wednesday, April 8, 2020 at 3.00 pm BST.The Econsultancy team says, “Traditional search consisted of keywords and blue links. In the queries of today, consumers want answers that identify ratings, locality, opening times and more. We are typing, tapping and talking into more devices than ever. But if your... [...]