Webinar DetailsOrganizer: John ChowSpeaker: Tim PaigeTopic: Rapid Listbuilding 2.0Day/Date: Thurday, September 11Time: 6.00 pm EST – Time Zone ConverterRegister for webinar details.‘Rapid Listbuilding 2.0’ Webinar [...]
The ‘Business 2 Community’ team says, “To turn business buyers into long-term loyal customers, marketers must mature their content marketing practices to produce relationship-building, useful information. Forrester teamed up with the Business Marketing Association (BMA) and the Online Marketing Institute (OMI) to benchmark the maturity of business-to-business (B2B) content marketing efforts of 113 marketing professionals. We found the vast majority are in the early stages of assembling a content strategy and executing against it. Only 4% are true masters of content marketing. From examples... [...]
The ‘Business 2 Community’ team says, “In this webinar, mobile brand leaders AccuWeather and Urban Airship unveil the secrets to success for establishing a strong relationship with their mobile customers. You will learn how the most-loved apps win over loyal audiences, stay relevant and downloaded on their devices – arguably the most valuable real estate on the plane“.Webinar DetailsOrganizer: Business 2 CommunitySpeaker: David Mitchell & Brent HieggelkeTopic: How Mobile-First Thinking Builds and Maintains a Loyal AudienceDay/Date: Friday, August 21Time: 2.00... [...]
This is a reminder for Business 2 Community’ webinar on email marketing.Business 2 Community is hosting a webinar with Aaron Bolshaw on Thursday, August 14 at 2.00 pm ET. The topic of the webinar is “Using Data and Design to Create a Knockout Email Nurture Program”.The ‘Business 2 Community’ team says, “This session will cover:Batch-n-blast vs lead nurturingLead nurturing 101The building blocks of a successful campaign: data + design = resultsHow to develop lead profilesDesign trends: responsive design, animated gifs, and other ways to break through the attention... [...]
This is a reminder for Business 2 Community’ webinar on landing page optimization. Business 2 Community is hosting a webinar with Tim Ash on Wednesday, October 1 at 2.00 pm ET. The topic of the webinar is “The 7 Deadly Sins of Lead-Gen Landing Pages”.The ‘Business 2 Community’ team says, “Landing page optimization can produce huge improvements in online marketing campaigns. Yet many companies ignore this key money-making machine and focus instead on driving traffic, only to turn potential leads off with poorly designed landing pages. This is a mistake.The first... [...]
This is a reminder for Business 2 Community’ webinar on email marketing.Business 2 Community is hosting a webinar with Aaron Bolshaw on Thursday, August 14 at 2.00 pm ET. The topic of the webinar is “Using Data and Design to Create a Knockout Email Nurture Program”.The ‘Business 2 Community’ team says, “This session will cover:Batch-n-blast vs lead nurturingLead nurturing 101The building blocks of a successful campaign: data + design = resultsHow to develop lead profilesDesign trends: responsive design, animated gifs, and other ways to break through the attention... [...]
This is a reminder for Business 2 Community’ webinar on Facebook marketing.Business 2 Community is hosting a webinar with Richard Beeson on Wednesday July 30 at 2.00 pm ET. The topic of the webinar is “How to Craft the Ideal Content Strategy for Your Facebook Page”.The ‘Business 2 Community’ team says, “There’s a time and place for everything. And on Facebook, it’s no different. In this class, leading digital marketing experts from the Facebook Marketing firm, Agorapulse, will explore the 6 types of content you should consider when creating your Facebook content... [...]
This is a reminder for Business 2 Community’ webinar on social media marketing. Business 2 Community is hosting a webinar Tuesday, July 29 at 2.00 pm ET. The topic of the webinar is “Strategic Thinking: Social Media + Social Business Strategy”.The ‘Business 2 Community’ team says, “You will learn:Fundamentals of a strong global social strategyHow to activate & instill a social business culture from C-Suite to internWhy integrating your marketing strategy will drive exponential business return.Mapping a mobile plan for social mediaCase Studies for successful... [...]
Business 2 Community is hosting a webinar Tuesday, July 29 at 2.00 pm ET. The topic of the webinar is “Strategic Thinking: Social Media + Social Business Strategy”.The ‘Business 2 Community’ team says, “You will learn:Fundamentals of a strong global social strategyHow to activate & instill a social business culture from C-Suite to internWhy integrating your marketing strategy will drive exponential business return.Mapping a mobile plan for social mediaCase Studies for successful Google+, LinkedIn, Twitter, Instagram & Facebook CampaignsAnd much more”.Webinar... [...]
This is a reminder for Business 2 Community’ webinar on content creation. Business 2 Community is hosting a webinar with Linda West & Leo Marle on Wednesday, July 23 at 2.00 pm ET. The topic of the webinar is “How To Create Killer Marketing Content”.The ‘Business 2 Community’ team says, “This session will cover:Identifying the right buyer persona characteristics to influence content topicsPinpointing corporate and product values that need to be communicatedFinding the sweet spot: overlap between persona characteristics and product valuesDeveloping tone... [...]