Alex Cass and Alex Becker have another success on their hands. Over 8500 purchases of SEO Zen Pro.The have decided to raise the price to approximately double the current price tomorrow. If you are going to invest, don’t put it off.What’s all the excitement about?Well, we hear a lot about passive income these days. But, really, there is no such thing as “passive income”.You can take a week off from time to time, but you do you have to work hard to prepare your income streams to keep flowing while you relax.You build a website, structure sales pages, squeeze pages, and the... [...]

The latest article on Business Insider is titled “Online Advertisers Have Lost $6 Billion To Fraudulent Click Bots”.Aaron Taube says, “Good morning, AdLand. Here’s what you need to know today:Online fraudsters have stolen $6 billion from online advertisers, according to a study by the web security firm White Ops. The study says it found sites where 20% to 90% of ad clicks were created by bots as opposed to people.Asset management firm MFS Investment Management named Draftfcb Chicago its global agency of record. Initiative to handle its media buying and planning”.Online... [...]

The latest article on ‘Business 2 Community’ is titled “120 Marketing Tactics For Your Blog”.Pam Dyer says, “Content marketing consists of producing and publishing information that builds trust and authority among your ideal customers. It is a way of creating relationships and community so people feel loyal to your brand, and it helps you become recognized as a thought leader in your industry. Successful blogs play a pivotal role in delivering your brand message, and help drive sales without using traditional hard-sell tactics. They don’t merely push out your sales pitch... [...]

The latest article on ‘Business 2 Community’ is titled “How To Build A Comprehensive Social Media Strategy”.Angela Hausman says, “Do you have a social media strategy?Now, be honest. Do you REALLY have a social media strategy? Is it a comprehensive social media strategy or just a bunch of piecemeal tactics — SEO? content? Facebook?Did you tie metrics to your strategy to monitor and improve your ability to reach your goals?”.How To Build A Comprehensive Social Media StrategyBusiness2Community.com [...]

The latest ‘Web Marketing Today’ blog post is titled “Analyzing Competitors to Build a Profitable Website”.Andy Curry says, “In “How to Build a Profitable Website; 2 Case Studies,” my article last month, I provided several tips for creating your website in a way that helps you sell your services or products. I left off at comparing your site to your competitors’ sites and evaluating both to decide what your site should and should not have.In this article, I’ll look at different sites in the same niche and see how we can immediately give our site the best, competitive edge... [...]

The latest post on ‘Mashable’ is titled “How Twitter’s IPO Compares With Other Tech Companies”.Zoe Fox says, “Just how big is Twitter’s $1 billion initial public offering filing?Statista created the chart, below, which compares the microblogging network’s IPO filing with nine other tech companies.The chart reveals that Twitter’s filing is less than Google’s $1.6 billion filing in 2004, and much smaller than Facebook’s $16 billion filing in 2012. However, it matches up with Zynga, and is larger than that of LinkedIn and Groupon“.How... [...]

The latest ‘Econsultancy’ blog post is titled “Zeebox: insanely powerful advertising, but will it catch on?”.Ben Davis says, “We’ve covered second screening a bit on this blog (like this onTwitter’s lead over Facebook), but with Zeebox providing an ever more sophisticated product, I don’t think we’ve fully taken stock of the possibilities for advertisers.Yesterday I attended Mobile Marketing Live and listened to Ernesto Schmitt, CEO and Co-Founder of Zeebox, talking about the future for the product, and TV in general”.Zeebox: insanely powerful... [...]

The latest article on HubSpot blog is titled “The Resources You Need to Create Killer Content”.Corey Eridon says, “Don’t put the cart before the horse. Craft a content strategy that guides purposeful content creation — read about killer content strategies here.And you’re off to the races! Instead of churning out crappy content, build a steady, productive content creation machine that utilizes all the resources you have at your disposal”.The Resources You Need to Create Killer ContentHubSpot [...]

Jay Baer‘s latest ‘Convince & Convert’ blog post is titled “How Google is Forcing Your Content to Get Better″.Baer says, “In this edition of The Baer Facts, I talk with Kyle Lacy of ExactTarget about the impact of Google’s big changes on content strategy and content marketing execution. As you no doubt are aware, Google announced that they have significantly changed the algorithm that determines search results. Code-named “Hummingbird” this new system de-emphasizes specific keywords in the search/search results”.How Google is Forcing Your Content to Get BetterJay... [...]

The latest MOZ blog post is titled “Taking Advantage of Google’s Bias Toward Hyper-Fresh Content – Whiteboard Friday”.Rand Fishkin says, “A recent trend shows Google giving increasing preference to the freshest content in the SERPs. In today’s Whiteboard Friday, Rand explains how to take advantage of that preference in ways that don’t risk penalties”.Taking Advantage of Google’s Bias Toward Hyper-Fresh Content – Whiteboard FridayMOZ Blog [...]