The latest article on ‘Business 2 Community’ is titled “How Does Visual Content Equal Sales?”.Penney Fox says, “Everyone is sharing visual content. Think about it, how many times have you seen a funny picture and you clicked that share button? And how many of those images were posted by one of your favorite companies from their fan page at the top of your news feed?In the last couple of years, there’s been a rise in social media networks highlighting visual content. Personally, I love it. I think it makes marketing more engaging and quite honestly, less boring than a bunch... [...]

The latest article on ‘The Forrester Blog’ is titled “Exploring New Email Pricing Models”.Rob Brosnan says, “The standard pricing model for email marketing — the CPM — may soon change. Industry consolidation, commoditization, and growing data volumes threaten the standard. Buyers may soon confront models that range from a platform license (all-you-can-email) to total utilization (data + messaging) to seat-based models. In November, I will publish research into the rationale for model changes, evaluate different candidate models, and explore the repercussions of the change.I... [...]

Charlie Page’s latest article is titled “Endless Article Ideas”.Page says, “Do you know the #1 question I’m asked when it comes to writing articles?It’s not about formatting or keywords or where to submit your articles, although those are popular questions.The #1 question I get about blogging and article marketing is…“WHAT should I write about?”It’s an understandable question and a common problem. There is nothing more daunting than staring at a blank piece of paper when the time comes to write an article or blog post”. Endless Article Ideas Charlie Page’s Blog [...]

George Katsoudas is the developer of several popular plugins. Today, at 11 AM EDT, he releases the latest version of 1-Click WP SEO WordPress Plugin.As Google changes, so must SEO strategy change. Katsoudas has kept up with Google by releasing this fourth version of his plugin. His premise is that SEO doesn’t have to be complicated or hard. Let software do the complicated parts; the webmaster just needs the right software.This WP plugin allows anyone to optimize all the posts and pages on their site, for the keywords they want, with a single click.You go to the mass-optimization screen... [...]

Jay Baer‘s latest ‘Convince & Convert’ blog post is titled “The Hard Truth About the Viral Potential of Facebook Sweepstakes″.Baer says, “Facebook’s early days were incredible. Companies like Zynga, who were able to take early advantage of the social network’s viral potential, grew into multi-million dollar entities over a period of weeks. We were all new; brands and common users alike saw shares and invites as the path to virality, and for a time, it seemed”. ‘The Hard Truth About the Viral Potential of Facebook Sweepstakes′ Jay Baer’s ‘Convince & Convert’... [...]

The latest article on ‘MarketingProfs’ is titled “2014 B2C Content Marketing Benchmarks, Budgets, and Trends”.MarketingProfs team says, “Business-to-consumer (B2C) content marketing adoption is on the rise, with 60% of B2C marketers planning to increase content marketing spend over the next 12 months, according to the second annual B2C Content Marketing: 2014 Benchmarks, Budgets and Trends—North America report (PDF), produced by Content Marketing Institute and MarketingProfs.Fully six in ten B2C marketers (60%) plan to increase their content marketing budget over the next 12... [...]

The latest article on  ‘Marketing Land’ is titled “Understanding & Utilizing The Right Tactics For Your Display Campaign”.Konrad Feldman says, “Since the beginning of advertising itself, attribution — the science of measuring advertising effectiveness — has challenged marketers. Digital advertising promised increased accountability, but the ability to measure every ad impression created a barrier of complexity for marketers looking to properly understand and evaluate their digital advertising investments.In our last article, we looked at the tremendous... [...]

The latest article on Business Insider is titled “Yahoo’s Earnings For Q3 2013”.Jim Edwards says, “We’re waiting for Yahoo to deliver its Q3 2013 earnings report. It’s due in the next few minutes.Refresh this page or click here for updates.Analysts are expecting earnings-per-share of 33 cents on revenues of $1.08 billion.That would mean Yahoo is basically flat or stagnant from the year before.CEO Marissa Mayer has warned us not to expect growth until next year”. Yahoo’s Earnings For Q3 2013 Business Insider [...]

The latest article on Business Insider is titled “Twitter Reports 104% Revenue Increase”.Jim Edwards says, “Twitter’s Q3 2013 revenue was $167 million, up 104% from the year before, according to an amended S-1 filing with the SEC. Twitter’s IPO is expected on Nov. 15.The company reported $422 million in revenue for the first nine months of the year.That puts it on course to go well over $500 million in revenue for 2013″. Twitter Reports 104% Revenue Increase Business Insider [...]

The latest article on ‘Business 2 Community’ is titled “Social Media and The Future of Advertising”.Gregory Yankelovich says, ““Doing business without advertising is like winking at a girl in the dark. You know what you are doing, but nobody else does.”This quote is often credited to Dr. Steuart Henderson Britt, author of Marketing Management and Administrative Action in 1973. However, there is evidence of a much earlier origin of this quote.As advertising evolved and became more accessible to a multitude of smaller businesses, its traditional methods arguably... [...]