This podcast published by Marketing Week team aims at informing the marketers on how tech developments such as bitcoin, blockchain, virtual reality have impacted the marketing domain.The MW team says, “As a marketer it can sometimes be a challenge to identify which of the latest tech is going to make a real impact on your business. Is blockchain the future? Should you invest in virtual reality? Will 5G turbocharge your brand?In the latest Marketing Week Explores podcast features editor Lucy Tesseras, senior writer Charlotte Rogers and reporter Ellen Hammett explore what the latest developments... [...]

The Marketing Week team has published a podcast on ‘How the industry is looking to get more diverse young people into marketing’. This podcast aims at informing brands on the value of having dynamic young people in the marketing teams.The MW team says, “In the latest episode of the Marketing Week Explores podcast we dig deeper into the initiative, its objectives and how marketers can lend their support to help the industry avoid a talent crisis.Join senior writer Charlotte Rogers as she talks to Ritchie Mehta, dean and managing director of the School of Marketing, Mark Evans,... [...]

Accessing different pieces of information and knowledge and utilizing it to achieve goals is something that can make a difference in the way we do business.Today the podcasts made available by various individuals and brands work as a wonderful source for marketers.Forbes contributor Krystle M. Davis has shared 11 podcasts that can help you perform better in 2019.Talking about the podcast collection, Davis says, “Looking for a good podcast to dive into over the holidays or binge in the new year? I recently listened to the debut season of The Dream, hosted by This American Life veteran... [...]

Podcasting is one of the most prominent tools that helps you create a brand identity at almost no cost. What a good podcast requires is authentic information and knowledge.Apart from quality content the podcast do need some more efforts to get more and more downloads. Entrepreneur contributor Imran Tariq has shared five strategies to help you do this.Tariq says, “To take advantage of podcasts, you need to build your reach and find ways to get more people to listen. And to do that, you have to think outside the box:1. Use your guests.You would be shocked how accessible some of the people... [...]

Recode has published 240 podcasts in 2018. The company has shared the top 10 podcasts from its directory of 2018.Eric Johnson says, “When you make your holiday travel plans this year, don’t forget about podcasts. They’re perfect for long car trips and plane rides, and the end of the year is a great time to catch up on the biggest and most interesting interviews you might have missed the first time around.With that in mind, we humbly suggest checking out Recode’s three weekly podcasts: Recode Decode, Recode Media and Pivot. You’d have to have really bad traffic to get through... [...]

Establishing an effective channel of communication with your prospects is something that can make your promotional efforts more rewarding. The human psychology has to be addressed well if you want a positive action from the other side.With an intent of helping marketers rightly treat their customers the MarketingSherpa team has published a new podcast on ‘The Role of the Human Connection in Your Marketing’.Daniel Burstein says, “Here is a peek into Episode #1, in which you’ll hear me having spirited discussions with Rebecca Strally, Director of Optimization and Design, and... [...]

Being interviewed on a top-rated podcast provides you with the opportunity to gain nationwide or worldwide visibility. And this allows you to sell more of your products, programs and services. As a bonus, it builds your fame as an expert in your niche.It doesn’t cost you anything to appear as a guest so it’s the best free publicity you can imagine. If you’ve been looking improved results on your marketing initiatives, and you need to generate more leads, conversations and sales, podcast appearances can get you where you need to go.The podcasting phenomenon is changing the way entrepreneurs... [...]

Steve Olsher recently shared that he was a guest on a podcast and, in less than 48 hours, he received 12 new inbound inquiries, had nine enrollment conversations and closed three $30,000 sales.All that just from appearing on just one poscast.I you are looking for a new way to get the word out about your products, programs and services, podcasting as a guest may be just what you need. It costs almost nothing, just a bit of your time searching for a suitable podcast and the time it takes to appear on the podcast.Doe you know who the leading podcasters are? Or how to contact them?Olsher just created... [...]

The Buffer team has published a podcast on ‘How Two Brands Generate Hundreds of Thousands in Revenue on Social Media, Big News from Twitter, New LinkedIn Ad Formats, and More!’.Brian Peters says, “Looking to catch up on the latest social media news, but short on time? We have you covered! This week (episode #113) we’re chatting about all of this and more:How two brands are using social media, particularly Instagram and Instagram Stories, to generate hundreds of thousands of dollars in revenue and why it may not be as difficult as you think.Instagram is testing a brand new... [...]

Forbes contributor Henry DeVries has listed the eight best marketing podcasts that can prove highly useful to the marketers.DeVries says, “I caught up with Pisani at Influence18, the national convention for the National Speakers Association, and asked her to rate her top marketing podcasts.She believes every marketer should be tuning into these eight podcasts:1. Call To Action: Call To Action covers the fundamentals of digital marketing on a weekly basis. Hear from experts on tips and tricks about conversion rate optimization, pay-per-click marketing, A/B testing, social media marketing,... [...]