@font-face {font-family:"Cambria Math"; panose-1:2 4 5 3 5 4 6 3 2 4;} p.MsoNormal, li.MsoNormal, div.MsoNormal {margin:0in; line-height:115%; font-size:11.0pt; font-family:"Arial",sans-serif;}h1 {margin-top:20.0pt; margin-right:0in; margin-bottom:6.0pt; margin-left:0in; line-height:115%; page-break-after:avoid; font-size:20.0pt; font-family:"Arial",sans-serif; font-weight:normal;}h2 {margin-top:.25in; margin-right:0in; margin-bottom:6.0pt; margin-left:0in; line-height:115%; page-break-after:avoid; font-size:16.0pt; font-family:"Arial",sans-serif; font-weight:normal;}h3 {margin-top:16.0pt; margin-right:0in; margin-bottom:4.0pt; margin-left:0in; line-height:115%; page-break-after:avoid; font-size:14.0pt; font-family:"Arial",sans-serif; color:#434343; font-weight:normal;}.MsoChpDefault {font-family:"Arial",sans-serif;}.MsoPapDefault {line-height:115%;}@page... [...]

Google Chrome features different types of extensions to make users’ lives easy. There are several extensions for SEO too.iloveseo.com contributor Brian Harnish has published an article featuring 32 best SEO Chrome extensions.He says, “We have compiled a list of 16 of the best free chrome extensions that will help you optimize your site for search engine rankings (as well as other productivity-enhancing extensions).Keywords EverywhereFind the extension here: Keywords Everywhere.One of the most popular keyword research tools is Keywords Everywhere (KE). KE allows you to enter keywords... [...]

A marketing strategy is a detailed, structured plan for your marketing efforts across a wide range of platforms and channels.HubSpot contributor Kayla Carmicheal has published an article featuring seven steps to create a complete marketing strategy in 2023.She says, “A marketing strategy will:Align your team to specific goals.Help you tie your efforts to business objectives.Allow you to identify and test what resonates with your target audience.Empower you to capitalize on emerging trends.The last one is especially important for this upcoming year. Keeping up with marketing trends... [...]

Watch the Copyblogger podcast episode ‘How To Analyze Your Competition’s SEO’ featuring Tim Stoddart and Ethan Brooks.The Copyblogger team says, “On this week’s episode, Tim Stoddart (@timstodz) and Ethan Brooks (@damn_ethan) talk through the step-by-step process Tim uses to analyze a competitor’s SEO. With these insights you’ll be able to understand how other websites in your industry are building their search authority, as well as where opportunities lay for you.”Copyblogger [...]

Forrester has made available a video replay of a panel discussion on ‘Here’s How To Plan And Budget For 2023 Cybersecurity Trends’.The Forrester team says, “As 2023 approaches, security leaders are hard at work planning for the cybersecurity trends headed our way – setting budgets, developing plans, and establishing priorities. Is your plan on track?Watch and learn how you can plan your security program for the year ahead.We’ll show you what’s top of mind for security leaders across industries and geographies.”Watch the discussion to learn:How a potential recession... [...]

Neil Patel has published a new video ‘My Biggest Advertising Mistake (and What I Learned)’.He says, “My biggest advertising mistake and what I learned. Many people assume I’ve always been at the level I’m at now, and the level I’m at now isn’t the best. I can still get better and improve. But I’m a New York Times bestselling author. I’m a sought-after entrepreneur and marketer. I’m a thought leader in the digital marketing space. And that’s not to brag. Behind every success story are thousands of failures, and my biggest failure... [...]

Content Sparks is making its Content Sparks Curriculum Planner available today and tomorrow.Most people find that a curriculum (i.e., a series of related courses) is the best way to make online courses more profitable for their business. When your students finish one course, invite them to study the next course in the series.Why not download this planner at no charge and see how you could deliver a series of courses and boost your business?In your planner, you will find these topics:Get Quick Curriculum Ideas – based on different audiencesSet Your Course GoalsOutline Your Curriculum... [...]

Your email marketing success depends on a variety of elements. Email open rate is one of the most important of them.MarketingProfs contributor Chan S. White has published an article on picking the right email sender name for your email campaigns.He says, “Consider these best-practices that I rounded up from some top B2B consultants at Oracle marketing consulting.1. Reserve the tactic for late-funnel communicationsEarly in a relationship, a prospect or subscriber is going to be much more familiar with your brand name than the name of anyone at your company. That includes your CEO, who... [...]

Did you miss any of these earlier this year? The Firelaunchers and Eric Holmlund are offering a Christmas Special Deal at 50% off on these 5 top SaaS software tools for 5 days only.InstantVidz is a Vertical Video Creator App With 100+ Editable & Unlimited Searchable Vertical Marketing Templates, Built-In Video Editor, VOX Creator To Create Hundreds Of Attention Grabbing Vertical And Horizontal Videos!Use this easy new app to instantly create engaging and creative vertical videos from over a hundred editable (& unlimited searchable) templates in hot niches that will grab views and... [...]

A Facebook Lookalike Audience is a custom advertising audience that can be used to reach people similar to your current customers.Hootsuite has published a new guide for 2023 on ‘How to Use Facebook Lookalike Audiences’. It will teach you how to create Facebook Lookalike Audiences for your Facebook ads, and grab 9 best practices from experts.Sara Nguyen says, “People in a Lookalike Audience are more likely to engage with your content than the general public, which makes this type of ad targeting particularly valuable. Here are other reasons to choose Lookalike Audiences over... [...]