The latest ‘Econsultancy’ blog post is titled “Google’s Enhanced Campaigns: what we’ve learned from migration”.Heledd Jones says, “With less than a month to go before the Enhanced Campaigns (EC) migration deadline, we’re starting to hear more and more about the impact of the biggest change to AdWords in years.Both Adobe and iProspect have reported in the last few weeks that they’ve seen CPC (Cost per Click) increases of 6% and 9% respectively and yet a lot of companies still seem to be in the dark on the impact this will have on their bottom... [...]

The latest article on Business Insider is titled “Beyond Pinterest: The Best Of Other Social Commerce Business Models”.Josh Luger says, “Facebook and Pinterest may be the biggest players in social media – but they don’t own the social commerce space. Social commerce is still a young category, with room for new formats and innovations that might bring the worlds of social media and e-commerce into closer synergy.Other players, from daily deals site Groupon to Chinese e-commerce giant Alibaba, have also tried to leverage social ingredients to boost retail sales,... [...]

The latest article on HubSpot blog is titled “4 Simple Newsjacking Formulas for Content Teams of Any Size”.Ginny Soskey says, “Newsjacking — really great newsjacking — isn’t a piece of cake. It’s not as simple as taking a recent news story and randomly mashing it together with your industry — a la “X Marketing Lessons From the Stanley Cup Finals,” for instance. But what if you had a formula that made it a little easier? “. [...]

The latest post on ‘Mashable’ is titled “Facebook Now Has 9 Million Users in Pakistan”.C. Custer says, “Facebook is growing like a weed in Pakistan. In fact, the social networking service just broke the 9 million user mark — an especially impressive feat considering it only reached 8 million users earlier this year. One million users in half a year isn’t bad, and it suggests that Facebook could cross the 10 million user threshold in the country before the end of this calendar year. But if you want to know more — a lot more — about Facebook in Pakistan, check out... [...]

Charlie Page’s latest article is titled “How is real money made online?”.Page says, “I’m seeing a LOT of hype these days about shortcuts, 23 day systems and other “instant” systems.I know you know that’s a bunch of bull.But it DOES beg the question … how is real money made online by average people.It really comes down to what Zig Ziglar said so many years ago”. [...]

The latest article on ‘MarketingProfs’ is titled “Free and Paid Ways to Promote Your Brand on YouTube”.Alesia Krush says, “Just as with Google search, you have both free and paid advertising options with YouTube. The free ones include optimizing for YouTube search and social networking, while the paid alternative is using AdWords for video.Now, can a marketer combine free and paid YouTube promo methods in a campaign? Of course. Moreover, if you do it the smart way, each individual method becomes more effective. For example, if your get more video views with AdWords, that will help... [...]

The latest article on  ‘Marketing Land’ is titled “Tumblr Climbs 12 Spots On comScore’s Media Metrix List Of Top 50 US Web Properties”.Amy Gesenhues says, “According to this month’s comScore Media Metrix report, Tumblr has climbed 12 places up the list of top 50 US Web properties in the last two months, moving from the 41st spot in March to rank 29th in May. Whether Tumblr will continue to be ranked separately from Yahoo remains to be seen as Yahoo announced last month their plans to acquire the blogging site.When compared to comScore’s March report,... [...]

Health and fitness is one of the biggest niche markets on the planet. Some have estimates over $60 Billion annually, and a lot of that is spent on the internet.You can participate in this marketing opportunity with a site for fitness buffs. Rick Warid has just released a package of PLR you can use to quickly enter this niches. He calls it Mass Muscle Building In Minutes.That’s the name of an e-book he is offering to marketers to sell as their own on their own website. Besides the e-book, he is providing additional marketing materials.Specifically, he is including:• Three formats... [...]

The latest article on ‘Business 2 Community’ is titled “Creating Killer Calls to Action for Curated Content”.Jessie Zubatkin says, “Whether you’re curating content on your blog, email newsletter, or elsewhere, calls to action (also called CTAs) can help galvanize readers to take the action you want. These could include sharing the content with a friend, leaving a comment, following you on Twitter, or signing up for your next webinar.Without a clear call to action, readers won’t know what to do next, so they’ll often click over to another article and forget all about... [...]

The latest article on ‘The Forrester Blog’ is titled “Windows 8.1 Puts Microsoft on Track for a Better Year in 2014”.Frank Gillett says, “I’ve been taking reporter calls in the run up to today’s Microsoft Build announcements about Windows 8.1 Preview. They want to know: Will this be the turn around? What does Microsoft have to do to succeed? I’m pleased to say that last October Forrester predicted that Windows 8 would have a bumpy birth year, but would eventually mature and take hold in 2014 as Microsoft moved to update Windows on an annual cycle. Further, we were very clear... [...]