Keyword research helps you to learn what types of words and phrases generate the most audience interest, internal clicks, and linger time to improve your site’s ranking. SEMrush contributor Connor Lahey has published an article on improving keyword research using Google Trends. He says, ” This article will go over key points on how to harness the power of Google Trends in the service of your company’s SEO ranking, marketing techniques, social media presence, and beyond: What Is Google Trends? How Do I Use Google Trends? Get More Insights Into Your Website Keywords Google Trends Related... [...]

The latest article on HubSpot blog is titled “Google Trends Makes Search Data More Useful for Marketers”. Ginny Soskey says, “Ever since Google snatched away keyword data, it’s been a pretty big pain to figure out what people are searching for. Sure, there werehacks and workarounds — but those weren’t quite as helpful as having a report of exactly what people are searching for to land on your site. Personally, I started using Google Trends a lot more, even if the results weren’t always accurate. See, I couldn’t be 100% sure Google Trends was... [...]