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Saturday, April 20, 2019
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Internet Marketing NewsWatch|  Internet Business| Online Marketing|Home based business
Internet Marketing NewsWatch|  Internet Business| Online Marketing|Home based business

Archive for the ‘ Digital marketing strategy ’ Category

‘Making Sense Of Digital Business: Four Can’t Miss Reports From 2014’ – Forrester

Nigel Fenwick says, “In 2013 I wanted to help executives understand some of the fundamental changes that are happening in business because of the digital revolution. Big names capture the attention of the media – who in the USA could have failed to hear about the collapse of Blockbuster or Borders? Who in the UK could […]

‘Creating a DIY Digital Marketing Plan for Your Small Business’ – Aweber Blog

The latest ‘Aweber’ blog post is titled “What You Need to Know About Canada’s Anti-Spam Law (CASL)”.

‘3 Secrets for Becoming More Relevant in Your Digital Marketing’ – Silverpop Blog

Ellen Valentine says, “When I meet with marketing teams, with everyone from executives to digital marketing specialists, they are almost always under some kind of pressure to produce results and improve their marketing metrics. They are working long hours to get things “out the door” and often, under a crush of obligations, lose sight of the […]

‘5 Digital Marketing Trends for 2015’ – ‘Business 2 Community’ Article

Frederic Gonzalo says, “I know, it’s always a tricky thing to (try to) predict the future but it’s also a fun exercise. It’s a sound way to reflect about the past year and seeing bits and pieces that amount to, sometimes, an upcoming trend. With the social and mobile web and its fast evolution and adoption […]

‘US Digital Marketing Will Pass TV In Two Years, Topping $100B by 2019’ – Forrester

Shar VanBoskirk says, “I am happy to announce the latest release of Forrester’s five-year digital marketing forecast, a data-rich tool for budgeting, benchmarking, and identifying key trends to watch as you set your 2015 strategic plan.  What you need to know: US Digital marketing spend will top $100 billion in five years.  Just think about how […]

‘How Closed Customers Can Help Inform Your Marketing Strategy’ – HubSpot

Dan Kraus says, “Notice I didn’t say new customers. Or prospects. Closed business – people that actually pay you money for your products or services – should have the biggest impact on your go-forward marketing. However, there are lots of caveats to this. When you are early in your business, before your business model finally gels, […]

‘6 Elements of an Ebook That Generates Loads of Leads’ – HubSpot

Scott Yates says, “If courting customers is like courting a spouse, getting a prospect to download an ebook is like introducing them to your parents. With the prospective spouse and the prospective customer, they will learn all kinds of things about you. When you think of it that way, it should help increase the focus […]

‘Does Your Marketing Strategy Align With Your Goals? A Story’ – HubSpot

John Bonini says, “The way you go about setting goals is all wrong. You may not even be aware of it. And thekicker is that it’s not even your fault. You have faulty wiring. (Don’t worry, we all do.) You’re conditioned to attach expectations, as unrealistic as they may be, to any goal you set for […]

‘Flipboard’s Mike McCue On The Future Of Digital Media, Video Ads’ – ‘ReadWrite’

Selena Larson says, “With over 100 million active accounts and 10 million user-created digital magazines, Flipboard has changed way people read and share news around the Web. The application lets users aggregate social feeds into a digital magazine, as well as follow and build magazines based on different topics, like cooking or international news. At Wednesday evening’s ReadWrite Mix, […]

‘REPORT: This Technology Will Change Digital Advertising’ – Business Insider

The latest article on Business Insider is titled “REPORT: This Technology Will Change Digital Advertising”.