Facebook’s ad algorithm for 2026 is shifting heavily toward AI-driven automation and creative optimization, with Meta increasingly using machine learning to build, target, and personalize ads, reducing granular manual controls and making broader, AI-optimized campaigns more effective.Social Media Examiner has published the latest Social Media Marketing Podcast episode, ‘Facebook Ad Algorithm Changes for 2026: What Marketers Need to Know’ featuring Tara Zirker.This... [...]
Archive for the 'Internet Marketing Tips' Category
HubSpot has published the latest episode of the ‘Stop Using Excel: The Ultimate Claude Data Workflow’.This video covers the following:Opus 4.5 Data Visualization DemoDynamic Data Dashboards SimplifiedCurious Minds Drive Business InsightClaude: Transforming Data into ActionData to Decisions Seamlessly.HubSpot [...]
Quality content is essential to build trust, engage audiences, and clearly communicate value to users across digital platforms. It improves search visibility, encourages longer user interaction, and drives meaningful conversions.Content Marketing Institute has published a new video, ‘How To Craft Prompts That Deliver High-Quality Content’.The CMI team says, “Garbage in, garbage out. The phrase has been around since 1957, but low-quality input producing low-quality output gains... [...]
HubSpot has published an article answering the question ‘What should marketers let go of in 2026?’.Laura M. Browning says, “I asked six HubSpot colleagues who are experts in their respective arena what their hopes and dreams are for 2026. From “just make AI and spreadsheets work” to tracking emotional momentum, here‘s what we’re looking forward to next year.You can also check out the hard-won lessons my colleagues learned from the rollercoaster that was 2025.What is the one thing you are betting AI will finally be able to do for you in 2026 that it cannot quite nail... [...]
Neil Patel has published a new video, ‘The 8 Trends I’m Betting My Entire Marketing Strategy On in 2026’.In this video, you’ll learn: Why sending traffic off-platform is killing your reach—and how to fix it How “Search Everywhere Optimization” will replace Google-only SEO The rise of AI slop and why hallucinations are silently destroying marketing teams How ChatGPT, Perplexity & Gemini are becoming full discovery engines Why digital PR is the new SEO—and how to build authority for AI ranking systems.Neil... [...]
In 2026, Answer Engine Optimization (AEO) focuses on structuring content to directly answer user queries across AI-driven search engines, voice assistants, and chat-based interfaces. It emphasizes clear intent mapping, authoritative sources, and conversational formats to improve visibility beyond traditional search rankings.HubSpot has published the latest episode of the ‘The 2026 AEO Rules: How to Rank on GPT with ‘Citations’ Instead of... [...]
Content Marketing Institute has published a new video, ‘A CFO Reveals What Finance Really Wants From Marketing’.The CMI team says, “What does a CFO really want from marketing? Jove Oakley, chief financial officer at Alchemer, a feedback management platform, knows. A CFO views the company’s budget in two buckets: revenue generation and overhead. Revenue-generation activities usually earn budget increases. Overhead activities are more likely to see cuts as long as the brand can deliver... [...]
Neil Patel has published a new video, ‘The 8 Trends I’m Betting My Entire Marketing Strategy On in 2026’.In this video, you’ll learn: Why sending traffic off-platform is killing your reach—and how to fix it How “Search Everywhere Optimization” will replace Google-only SEO The rise of AI slop and why hallucinations are silently destroying marketing teams How ChatGPT, Perplexity & Gemini are becoming full discovery engines Why digital PR is the new SEO—and how to build authority for AI ranking systems.Neil... [...]
Data-driven decisions enable organizations to move beyond intuition by using reliable insights from analytics, user behavior, and performance metrics. This approach reduces risk, improves accuracy, and supports strategic actions that lead to measurable and sustainable outcomes.Content Marketing Institute has published a new video, ‘Why Stories, Not Charts, Hold the Power in Data-Driven Decisions’.The CMI team says, “Content marketers are storytellers until the data shows up. You craft... [...]
Instagram marketing in 2025 focuses on hyper-personalized content, AI-driven discovery, and short-form videos that capture attention instantly. Brands will rely heavily on interactive reels, creator collaborations, and social commerce to drive engagement and conversions.Social Media Examiner has published the latest Social Media Marketing Podcast episode, ‘What’s Working With Instagram Marketing Right Now’ featuring Michelle Gifford.This... [...]