Latest News
How to Use Video Marketing to Drive More Client Value [Webinar Replay]
HubSpot has put the ‘How to Use Video Marketing to Drive More Client Value’ webinar on demand. The webinar aims at helping the participants increase their client base and value. The HubSpot team says, ” In our on-demand webinar, we have video and inbound marketing experts show you how to expand your current inbound marketing retainers with... [Read more]
Seven tips to write an effective creative brief
In content creation quality and creativity are the utmost important things. These two elements bring in the required newness in your copies. Content Marketing Institute contributor Duncan Milne has shared seven steps to help marketers write a great creative brief. Milne says, “Developing creative briefs may seem like a drag, but a good creative... [Read more]
Buffer introduces email series on vertical video and stories
The Buffer team has introduced an email series to teach vertical video and stories lessons to the marketers. Talking about this new initiative, Ash Read says, “Today we’re launching a short email series enabling anyone to understand the importance of vertical video, and how to get started with the format. The Stories format, first popularized... [Read more]
Here’s HubSpot’s Ultimate Guide to Publishing
HubSpot has published an Ultimate Guide to Publishing. This short guide offers a five point explanation on publishing, how it can be done in a better way and its future. Allie Decker says, “Publishing a book has always been one of those mysterious, cryptic processes reserved for the uber-famous or uber-rich. Books just seem to appear on the bookstore... [Read more]
Two ways to persuade your audience for an action
To make people buy your product or service, either you should have an already built credibility or you should have a compelling offer. An effective copy can do the second thing for you. Copyblogger columnist Sonia Simone has shared two ways to help marketers use their copywriting skills to persuade their target audience. Simone says, “Copywriting... [Read more]
Copyblogger tips for creating thoughtful marketing
A great copy is one that helps you create an impressive presentation of your product and make an irresistible offer. It is something that needs to be crafted keeping the target audience in mind. Copyblogger’s Sonia Simone has shared seventeen tips to help marketers create thoughtful marketing through an effective copy. Simone says, “Some... [Read more]
‘Using Social Media’s Perpetual Motion for Branding’ Webinar November 1
MarketingProfs team is hosting a webinar on ‘Using Social Media’s Perpetual Motion for Branding’ on Thursday, November 1 at 2.00 pm ET. The MarketingProfs team says, “Social media has fully infiltrated the business world. For marketers, this means the work never stops—there is no lull between campaigns, to evaluate and plan... [Read more]
‘What is Post-Click Optimization & Why is it Critical for Marketers?’ Webinar October 30
Business 2 Community team is hosting a webinar on ‘What is Post-Click Optimization & Why is it Critical for Marketers?’ on Tuesday, October 30 at 2.00 pm ET. The B2C team says, “This is not your typical webinar. Marketers from Verizon, Hello Fresh and eBay, have told us about how hard it is to fully optimize their marketing results. Spend... [Read more]
The Most Important Factor When Choosing Your Marketing Channels [Podcast]
Felix Thea of Shopify has published a podcast titled ‘The Most Important Factor When Choosing Your Marketing Channels’. Thea says, “Our guests on this episode of Shopify Masters are Wilson Hung and Jack Meredith, who focus on growth at Kettle & Fire: the first (& only) grass-fed, non-frozen bone broth company. They share how... [Read more]
Enhance your business with these support channels
Keeping your customers satisfied is one of the best ways to retain them and keep your business growing. The support channels that you choose play a pivotal role in doing this task. Shopify contributor Sarah Blackstock has shared five essential support channels that can help your business grow. Blackstock says, “Certain tools can handle a few support... [Read more]
Can an Internet Marketer Swim with the Sharks?
The answer is “Yes”. Internet marketers can, in fact, swim with the sharks. If you saw the “Donald Trump Video” yesterday, you’ll know that Kevin Harrington (one of the original sharks on Shark Tank) has decided to share some of his best content with the internet marketing community (and he is doing it at no charge, too.) By the way,... [Read more]
Improve your copy with these points
An effective copy paves the right path to your organizational success. It helps you deliver the right message to the right mass in a way so that they are prompted to take an action. People find it difficult to go through a text-based sales offer so you need to highlight the important facets using bullet points. HubSpot columnist Clifford Chi has shared... [Read more]