Latest News

Google has announced that now onward the company does not permit the placement of Google ads on pages that are loaded as a pop-up or pop-under. The company also doesn’t permit Google ads on any site that contains or triggers pop-unders.John Brown, Head of Publisher Policy Communications, Google, says, “At Google, we value users, advertisers... [Read more]

Email is one of the successful techniques for persuading people to take an action. According to a DMA survey, 66% people make a purchase as a result of an email received from a brand.AWeber’s Julia Nitschke has shared ten tips to write sales email that can convert more prospects into customers and enhance the marketing impact.On not using ‘salsey’... [Read more]

Google has launched Blocks VR app for the HTC Vive and Oculus Rift. This app enables users to create beautiful, 3D objects in no time.Jason Toff, Group Product Manager at Google, says, “Blocks is simple enough for anyone to use, even those without any prior modeling experience. It’s designed to feel more like playing with children’s blocks... [Read more]

Membership sites are one the best ways to build a recurring income. People pay a monthly fee to be a member of your site. If you provide good content for your members, people will return month after month.Not only do you get the recurring income from their membership fees, you also get opportunities to present upgrades and other offers to them, adding... [Read more]

Small Business Trends’ Gabrielle Pickard-Whitehead has put together a list of affiliate programs that are performing well.Gabrielle says, “Affiliate marketing is a simple way for bloggers and website owners to make money out of their blog. Rather than having to develop their own products, affiliates only have to place promotions on their... [Read more]

Email marketing has survived as one of the most popular form of marketing and is still growing.  A right email sent at the right time definitely bring out desired results.Small Business Trends’ Itai Elizur has shared six cold email secrets that can help marketers make their email marketing efforts more rewarding.Elizur says, “Making your... [Read more]

Today micro-influencers form a huge segment of the brands trying to establish and expand themselves. Business.com writer Shane Barker has shared ten ways marketers can improve their branding efforts with micro-influencers.Barker says, “Micro-influencers are taking the marketing world by storm. That’s likely because they’re better... [Read more]

MOZ writer Brad Smith has published a case study showing how use of message match can improve conversion rates by 212%. Smith has shared a three step process for it.Smith says, “Google offered to build a free mobile website for our past client. But rather than take them up on that very generous offer, they hired us to rebuild it for them (at... [Read more]

Facebook’s 2 billion user base presents a great advertising opportunity for the brands and marketers. Also Facebook ads can suit all marketers as the ads  are available for any budget and can be purchased in a variety of ways.It means that Facebook ads are pocket friendly. Now the challenge is to utilize this unique opportunity.Entrepreneur... [Read more]

More and more brands have started using chatbots for marketing their products and services over the social media. The chatbots help them increase customer engagement.Murray Newlands of Entrepreneur has shared four examples of brands useing chatbots for markeitng.On how bots are used for brand awareness, Newlands says, “For brand awareness, game... [Read more]

Webinars help marketers get traffic and convert prospects into customers. Recently Entrepreneur writer R. L. Adams shared a 12-step plan to plan and host a successful webinar.Now, Entrepreneur’s VIP contributor Dustin Mathews has shared four steps to creating an ultimate webinar. Mathews has focused his tips on traffic, registration, building... [Read more]

Kissmetrics is hosting a webinar on ‘Hacking Facebook Ads on the Cheap: How to Supercharge Sales Leads on Any Budget’ on Thursday, July 13 at 10.00 am PT.The webinar will reveal proven social media advertising strategies to get more page views.Webinar speakersLarry Kim, Founder of WordStream and CEO at Mobile MonkeyThue Madsen, Marketing... [Read more]