The latest article on ‘Marketing Land’ is titled “Propelled By Women, Pinterest Beats Out Email In Social Sharing For First Time [Report]”. Ginny Marvin says, “Pinterest has snagged the bronze from email. New data from social sharing service ShareThis shows that for the first time, Pinterest outpaced email to become the third most popular sharing channel in the fourth quarter of 2013. While sharing via email declined 11 percent year-over-year, Pinterest shares increased 58 percent, making it the fastest growing sharing channel in 2013. Most of that growth was... [...]
Archive for the 'Pinterest Marketing' Category
The latest ‘Web Marketing Today’ blog post is titled “10 Steps to a B-to-B Pinterest Strategy”. Kunle Campbell says, “Pinterest is irresistible to many marketers. With its image-focused content, Pinterest’s appeal to consumers is widespread. Many B-to-C companies (ecommerce companies in particular) have therefore found success working through Pinterest. But it also deserves to be a go-to channel for B-to-B marketers. In this article I will discuss how to get the best out of Pinterest for B-to-B marketing. Step 1: Research and Prepare Use Pinterest to monitor what your target audience... [...]
The latest post on ‘ReadWrite’ is titled “Are There Too Many Social Networks?”. Selena Larson says, “New social networks are cropping up all over the Internet, spawning like rabbits keeping warm during a polar vortex. Jelly, the highly-anticipated app cofounded by Twitter’s Biz Stone, was finally revealed on Tuesday. Turns out, it’s just another social application that its founders claim is “a new way to search.” With Jelly, users connect with the friends and followers they’re already connected to on existing social networks and then upload a photo just to ask: “What is this?” Jelly... [...]
The latest post on ‘ReadWrite’ is titled “What CES 2014 Is Really About: Your Connected Future”. Dan Rowinski says, “You’re at the doctor’s office for your annual check up. At the end of the physical, the doctor gives you a prescription to take to the pharmacist … and a smartwatch. The doctor tells you that it wants to monitor your heart rate and activity for the next several weeks to determine a baseline of your health and fitness. If the doctor is concerned with your heart, she might also give you a sensor that is injected into your bloodstream. She says that this... [...]
The latest post on ‘ReadWrite’ is titled “Why Pinterest Needs To Upgrade Visual Search Stat”. Lauren Orsini says, “Pinterest isn’t a social network. It’s a visual search engine. And its latest purchase of Visual Graph further proves its growing self-awareness of this fact. Millions use Pinterest to curate appealing images by designating them to specific categories called “pinboards.” But beneath the surface, our interaction with the service is not unlike an enormous visual search engine indexed by people instead of machines. It’s a ton of visual data, and Pinterest... [...]
Denise Wakeman’s latest blog post is titled “Is Your Business Evolving by Intention or by Accident?”. Wakeman says, “I’ve been thinking a lot about transformation…how my business has evolved over the last year and where I want it to go in 2014. I’m curious to know how you’re thinking about the next year in your business. Do you anticipate growth and transformation? Do you know where you want to take your business? Or, do you feel overwhelmed and confused about what you need to do to get better results in 2014?”. Is Your Business Evolving by Intention or by Accident? Denise Wakeman’s Blog [...]
The latest post on ‘Mashable’ is titled “Study: 1/3 of Women in U.S. Use Pinterest”. Seth Fiegerman says, “Pinterest’s popularity in the United States has surged in the last year, particularly among women, according to a new study.The social bookmarking service is now used by more than one-fifth (21%) of American adults, up from 15% a year earlier, according to a survey of U.S. social networking habits from Pew Research. That puts Pinterest slightly ahead of Twitter and Instagram, though all three are well behind Facebook“. Study: 1/3 of Women in U.S. Use Pinterest Mashable.com [...]
The latest article on ‘Business 2 Community’ is titled “4 Social Media Tips To Start 2014 Off Right”. Olivia Cole says, “2014 is right around the corner, and you’re probably making all kinds of New Year’s resolutions for your marketing strategy to start the New Year off right. As always, we want to help. Because we’re helpful. So here are a couple tips from the social media angle that are a great way to launch a new year of social media success. Interact on Google+ You know, you know. Google+ is the hot spot for amazing SEO. At this point, it’s been blasted from the... [...]
The latest post on ‘ReadWrite’ is titled “The Internet Of Things In 2014: Steady As It Goes”. Brian Proffitt says, “The Internet of Things was all the rage in 2013, so it should be even bigger in 2014, right? If you’re talking hype, then there is little doubt that the Internet of Things will continue to vie for the center of everyone’s attention. In terms of actual forward progress, don’t hold your breath for a big event. In reality, there probably won’t be a big breakout moment for the Internet of Things in 2014“. The Internet Of Things In 2014:... [...]
The latest article on ‘Business 2 Community’ is titled “A Social Media Field Guide For Small Business Owners (Infographic)”. Morgan Hauck says, “Facebook, Twitter, Pinterest, Youtube, Google+, LinkedIn – the social media cloud is diverse and continuously growing. With so many options for small businesses to be on, just how do you decide which social network is worth your time? The infographic by 9 Clouds illustrates the top social media platforms and how they differ by audience and market as well as breakdown the time commitment of each channel so businesses can budget... [...]