The latest ‘Masters in Marketing’ video is titled ‘Facebook Shop Setup: The Ultimate Guide for Beginners’.This video  covers the following:Intro to How to setup a Facebook shopAccessing Facebook Commerce ManagerCreating your catalogAdding products to your catalogStreamlining with Shopify & WooCommerceOptimizing your product listings Customizing Your Shop’s Appearance Setting up shipping and payments Connecting to Instagram Shopping Promoting your Facebook Shop Best practices for success.Masters in Marketing [...]

Facebook marketing helps businesses reach a vast audience through targeted ads and engaging content, enhancing brand visibility. Its analytics tools provide insights to optimize campaigns and drive conversions effectively.HubSpot has published ‘How to Use Facebook: A Beginner’s Guide’.Clifford Chi says, “Facebook works similarly for marketing, except businesses have Facebook Pages, not profiles like individual users do. Businesses can use their Facebook Pages to engage with existing customers, target new customers, and administer customer support.Why use Facebook?We... [...]

Convince & Convert has published the latest episode of the Social Pros podcast titled ‘Building Ideal Customer Profiles for Social Media Success’.The Convince & Convert team says, “A marketing strategy can be full of great, inventive ideas but unless it’s targeted at the right people, you could be flying blind. But how do you narrow down and identify your target market? Katie Robbert, CEO of Trust Insights, works with clients to identify their Ideal Customer Profiles (ICPs) and refine their marketing messages to speak directly to customers. She joins Social Pros to... [...]

In 2025, content marketing will focus heavily on personalization and AI-driven insights to create more relevant and engaging experiences. Video, interactive content, and sustainability-focused messaging will dominate brand strategies.Digital Marketing Depot has published a new guide ‘A CMO’s 2025 Social Content Strategy Pre-Mortem’.The DMD team says, “The majority of business leaders agree that their companies need to invest in social media to be successful. But as social becomes more hyper-saturated and networks evolve, how do you know you’re investing in the right strategies?Sprout... [...]

Leadono software simplifies the process of building your email list with minimal effort.Andrew Darius has recorded a webinar in which he shares three effective strategies for effortlessly capturing verified emails and expanding your list virally on autopilot — without requiring users to enter their email addresses manually.In this webinar, you will learn:➤ Techniques for effortlessly extracting emails from platforms like Google, Facebook, Twitter, Apple, and top-tier Amazon consumers.➤ How to automatically generate a subscriber list using an incentivized viral referral traffic approach.➤... [...]

Semrush has published a new video ‘How to Generate Scroll-Stopping Social Media Content In Minutes’.The Semrush team says, “If you’re looking to simplify your content creation process and keep your social media fresh and engaging, this tool might be just what you need. Watch the full tutorial to see how it works.”Semrush  [...]

The latest ‘Masters in Marketing’ video is titled ‘How to Use Reddit to Boost your Marketing Campaign’.This video  covers the following:Intro: How to Use Reddit to Boost your MarketingHow is Reddit Different?What Reddit is and isn’tHow to Advertise on Reddit Common Mistakes to Avoid.Masters in Marketing [...]

LeadPal 2.0 can put your site in the big leagues. Have you ever marveled at how big platforms such as Medium, Airbnb, or Trello allow you to register seamlessly with just a single click using your social accounts? Well, this simplified user experience isn’t just limited to industry giants anymore.LeadPal was developed to provide small businesses like yours and ours this powerful feature for our websites.Why Opt for One-Click Social Sign-Up?Top-tier entities like Microsoft, Clarity, and Gumroad have abandoned traditional opt-in forms and embraced social sign-ups, leading to a significant... [...]

Reddit marketing involves engaging with niche communities (subreddits) to promote products, services, or content. It requires authentic interaction and targeted advertising to build trust and brand visibility.The latest ‘Masters in Marketing’ video is titled ‘How to Run Successful Marketing Campaigns on Reddit’.This video  covers the following:Intro: How to Use Reddit to Boost your MarketingHow is Reddit Different?What Reddit is and isn’tHow to Advertise on RedditCommon Mistakes to Avoid.Masters in Marketing [...]

Convince & Convert has published the latest episode of the ‘How Marketers Can Use Buyer Intent Data‘The Convince & Convert team says, “In this episode of Data-Driven Decisions, we dive deep into the world of marketing data, measurable targets, personalization, and customer-centric marketing.Shafqat shares invaluable insights on how to approach personalization strategically, emphasizing the value of starting simple and scaling up gradually. He discusses the challenges of content creation for personalized experiences and offers practical advice on leveraging AI to find... [...]