Organic reach is essential for building long-term brand credibility and trust without relying heavily on paid promotions. It helps businesses create meaningful connections with audiences through consistent, valuable content that sustains engagement over time.Social Media Examiner has published the latest Social Media Marketing Podcast episode, ‘The Death of Organic Reach What Works Right Now’ featuring Michael Stelzner.This... [...]
Archive for the 'Facebook marketing' Category
Facebook’s ad algorithm for 2026 is shifting heavily toward AI-driven automation and creative optimization, with Meta increasingly using machine learning to build, target, and personalize ads, reducing granular manual controls and making broader, AI-optimized campaigns more effective.Social Media Examiner has published the latest Social Media Marketing Podcast episode, ‘Facebook Ad Algorithm Changes for 2026: What Marketers Need to Know’ featuring Tara Zirker.This... [...]
Try ViralGenius Pro if you find that growing on TikTok, Instagram, and Facebook Reels, or YouTube Shorts feels like a full-time job.You need: ✓ nonstop ideas ✓ short-form videos ✓ captions ✓ memes ✓ quotes ✓ carousels ✓ daily posting ✓ And you need to be everywhere, every day.But unless you have a team…Or you can magically create, edit, & publish social media content 10x faster…You simply can’t keep up.That’s exactly why content creators are getting excited about using ViralGenius Pro (and you will, too) – A brand-new AI tool that literally creates viral... [...]
The Facebook Gold Rush Is Over. You Need a Mining Machine, Not a Shovel.LeadsMiner Pro has arrived just in time.Let’s be brutally honest about the state of Facebook marketing in 2025.If you’re relying solely on paid ads, you’re on a fast track to burnout or bankruptcy. The cost per result is skyrocketing.CPMs are through the roof. The “algorithm” feels less like a partner and more like a tyrannical overlord, demanding bigger budgets for diminishing returns.You feel like you’re pouring money into a black hole just to get a handful of lukewarm leads that may or may... [...]
The latest ‘HubSpot Marketing’ video is titled ‘Branding Masterclass: How to Create a Brand Strategy for Your Business’.This video covers the following:How to build a rock-solid brand foundation (mission, values, story)Define your unique brand voice and messaging that convertsCreate professional visual identity (logo, colors, fonts)Launch your first brand campaign organically (no ads required)Systems to stay consistent as you scale your businessStep-by-step templates and AI prompts to speed up the process.HubSpot Marketing [...]
Facebook Advertising allows businesses to reach targeted audiences using advanced demographic, interest, and behavior-based filters. Its robust analytics and ad formats drive engagement, conversions, and brand visibility across Meta platforms.The latest ‘HubSpot Marketing’ video is titled ‘Facebook Ads Tutorial: Meta Just Changed Everything’.This video covers the following:Intro: Why Facebook Ads Changed EverythingMeta’s New Campaign Structure ExplainedAudience Targeting EvolutionPlacements, Devices & Brand Safety UpdatesCreative Strategy & Campaign... [...]
Facebook Ads testing allows marketers to experiment with different creatives, audiences, and placements to optimize performance. A/B testing helps identify the best-performing elements, ensuring higher engagement and ROI.The latest ‘HubSpot Marketing’ video is titled ‘The Best Facebook Ads Testing Strategy (Step-by-Step Tutorial)’.The HubSpot team says, “Tired of watching your Facebook ad budget disappear with little to show for it? In this step-by-step tutorial, we break down our proven 5-phase Facebook Ads testing strategy that helps you identify what actually... [...]
In 2025, Facebook Ads continue to leverage advanced AI for hyper-personalized targeting, delivering higher ROI for businesses. With integrated shopping features and immersive ad formats, brands can engage users more effectively across Meta platforms.Neil Patel has published a new video, ‘The Only Facebook Ads Tutorial You Need for 2025’.He says, “If you’re running Facebook ads and not seeing the ROI you want, stop what you’re doing and watch this. After managing over $1 billion in Facebook ad spend, I’ve developed a proven system that works whether you’re... [...]
The latest ‘HubSpot Marketing’ video is titled ‘Facebook Ads Learning Phase Explained: How to Optimize Your Ads for Better Results’.The HubSpot team says, “Your ad isn’t failing during the Learning Phase—Facebook is gathering data to optimize it! But make changes too early, and you’ll restart the entire process, wasting both time and money.The Costly Mistake Most Advertisers MakeWhat is Facebook’s Learning Phase?How the Learning Phase Actually WorksFour Reasons Your Ads Get StuckHow to Scale Without Resetting ProgressThe Three Biggest... [...]
The latest ‘HubSpot Marketing’ video is titled ‘How to Use the Facebook Ads Library for Your Business’.The HubSpot team says, “This hidden Facebook tool gives you unlimited access to see EVERY ad currently running – use this competitive intelligence to transform your ad performance NOW! What is the Facebook Ads Library?How to Use the Facebook Ads Library?Analyzing Competitor Ads Using it Without Direct CompetitorsApplying it to Your Own Ads“.HubSpot Marketing [...]