The latest post on ‘Mashable’ is titled “Facebook Is No Longer a Democracy”.Chris Taylor says, “Sorry, democracy fans. The world’s largest virtual nation, a billion citizens strong, just officially became an oligarchy.You probably weren’t even aware of it, but until Wednesday, you had voting rights on Facebook. The site used to put major changes to its governing documents — that is, the rules for how it treats your information and your privacy — up for a vote.The last time this happened, however, so few virtual citizens came out to vote that it made the U.S. midterm... [...]
Archive for the 'Social Media Marketing' Category
The latest post on ‘Mashable’ is titled “Most Shoppers Research Black Friday Sales Online [INFOGRAPHIC]”.Kate Freeman says, “Are you prepared for Black Friday? A new survey released by BFAds.net, a site that lists Black Friday deals in real-time, shows that 51.7% of shoppers said they research Black Friday sales online before they happen; about 36% said they still enjoy perusing the newspaper ad inserts before Black Friday and only 1.3% use their mobiledevices for research.“Brick-and-mortar stores are already well aware that the common shopper is now more informed than ever,”... [...]
HubSpot has released a guide titled “How to Use Twitter for Business”.The HubSpot team says, “42% of Twitter users follow brands or companies — is your business one of them?Maintaining an effective Twitter presence can be a powerful part of your business’ marketing strategy. To help businesses interested in mastering the basics of Twitter, we’ve put together a complete explanation of how to use Twitter for business.Used successfully, Twitter can help you develop and promote your brand, interact with your fan base, monitor conversations about your company,... [...]
The latest post on ‘Mashable’ is titled “Facebook to Slow Down After Move to HTTPS [VIDEO]”.Kenneth Rosen says, “Facebook will load more slowly than usual for North American users after the company begins to roll out HTTPS to users, a move which backtracks from the speed gained with HTTP service.While a more secure connection, HTTPS tends to load at slower speeds. Users who have entered credit card information online will be familiar with the lock icon in the browser that denotes the use of an HTTPS connection. (The ‘S’ stands for secure)”.Facebook to Slow Down After... [...]
The latest post on ‘Mashable’ is titled “How Big Companies Can Thrive on Risks”.Jesse Draper says, “Business is inevitably risky. How do large companies manage their financial, operating and even sometimes reputational risk? Shellye Archambeau, CEO of Metricstream and author of Marketing the Works takes her seat on today’s episode to explain.Companies are often heads-down with their sights on things like product, sales, international expansion or other pressing responsibilities. Unforeseen circumstances could throw companies for a loop. This is when a risk management firm... [...]
The latest post on ‘Mashable’ is titled “Things to Be Thankful For, Technology Edition”.Chris Taylor says, “You know the scene. The family is gathered, the turkey is carved, the sweet potatoes are mere inches from your fork and have no idea of the fate that is about to befall them. Then someone pipes up: “I think we ought to go around the table and say what we’re thankful for.”What are you going to say? You’re hipster enough that you would rather die than spout a cliche like “my health” or “my job” or “this food”; that’s a given, surely — of course we’re... [...]
The latest post on ‘Mashable’ is titled “Cybersecurity Guru Calls for More Online Regulation”.Lorenzo Franceschi-Bicchierai says, “According to cybersecurity guru Eugene Kaspersky, the Internet needs more regulation. And it needs more and better regulation especially on the use of government-sponsored cyberweapons like Stuxnet and Flame.At an event in New York today, Kaspersky, the head of Russian antivirus giant Kaspersky Lab, said that the online world is a more dangerous place than ever. “There are different types of threats in the cyberspace,” he said. “There... [...]
The latest post on ‘Mashable’ is titled “Twitter Offers $1 Million in Advertising Credits For Small Business Saturday”.Seth Fiegerman says, “Twitter is offering as much as $1 million in free ad credits in total to 10,000 businesses to support Small Business Saturday this weekend.Twitter announced Tuesday that it will give away $100 in free credits to each of the first 10,000 businesses who apply and are eligible for the program in an effort to help these businesses promote their brands on the social network”.Twitter Offers $1 Million in Advertising Credits For Small... [...]
The latest post on ‘Mashable’ is titled “7 Tax Tips Your Startup Should Consider Before 2013”.Nellie Akalp says, “As the looming “fiscal cliff” dominates the post-election news cycle, it’s hard to know what tax and financial moves make sense this time of year. Pundits are talking in circles, and experts don’t possess a crystal ball. In this environment, it’s understandable that startups and self-employed professionals are confused about the next steps.However, when it comes to tax planning, paralysis isn’t an option. Here are seven tax-saving ideas to consider before... [...]
The latest post on ‘Mashable’ is titled “The Real Value of Facebook Isn’t Your Likes or Fans”.Krista Neher says, “Most businesses focus on their Facebook page. More specifically, they want to know how to get more Likes/fans or engagement.These are all common questions from businesses looking to grow with Facebook. The problem is that they may be missing out on the bigger picture of Facebook. Sure, these things matter, but let’s face it, many of your customers don’t want to like you on Facebook (they just don’t care enough about you) and most of your fans have probably... [...]



