The latest post on ‘Mashable’ is titled “Want Tumblr Analytics? It Will Cost You”.Lauren Indvik says, “For the first time, brands and marketers have access to an analytics dashboard for Tumblr: Partner Union Metrics, which Tumblr named its first “preferred” analytics provider in October, has now made its product available to the public after a beta testing period with 150 companies.Union Metrics allows users to access sharing data on individual blogs and topics, as well as identify popular contributors, curators and trends”.Want Tumblr Analytics? It Will Cost YouMashable.com [...]

The latest post on ‘Mashable’ is titled “Microsoft Reveals Surface With Windows 8 Pro Price and Specs”.Christina Warren says, “Microsoft has revealed key details about its Surface with Windows 8 Pro device — including price, specs and the month you can buy one.The Surface with Windows 8 Pro looks a lot like the Surface RT tablet but under the hood, things are very different.Microsoft’s Surface RT tablet runs on an ARM-based processor. That means it’s not compatible with software built for Intel processors”.Microsoft Reveals Surface With Windows 8 Pro Price and... [...]

The latest post on ‘Mashable’ is titled “PayPal Nearly Tripled Mobile Payment Volume on Cyber Monday”.Christopher Mims says, “People are getting much more used to buying things on their mobile devices, suggest data that PayPal released.On “Cyber Monday” (the online baby sister of Black Friday, the post-Thanksgiving shopping rush), the online payments service saw payments through mobiles—as opposed to online in general—go up by 190% as against the same day in 2011.A few more facts:Cyber Monday 2012 bested Black Friday 2012 by 44% for total (not just mobile) online... [...]

The latest post on ‘Mashable’ is titled “Bing Attacks Google With New ‘Scroogled’ Campaign”.Seth Fiegerman says, “Microsoft’s Bing search engine is taking its battle against Google to the next level with a new campaign called “Don’t Get Scroogled.”The company launched a Scroogled website on Wednesday which attacks what Bing refers to as Google’s “unfair ‘pay-to-rank’ shopping practices.” This apparently refers to Google’s decision earlier this year to require merchants to pay in order to have their products come up in the results on Google Shopping.... [...]

HubSpot has released ‘A Guide to Pinterest’s New Business Accounts’.The HubSpot team says, “47% of U.S. online consumers have made a purchase based on recommendations from Pinterest. Now imagine what happens to that percentage when companies take advantage of actual business accounts!That’s right, Pinterest rolled out business accounts this week to help brands provide greater content and generate visual marketing success.Be sure you’re optimizing your new Pinterest business account with step-by-step instructions in this quick guide.The free guide will cover... [...]

The latest post on ‘Mashable’ is titled “Let’s Face it: Most Social Media Marketing Is a Waste of Time”.Todd Wasserman says, “The social media marketing backlash has begun. Blame the unlikely team of The Onion and IBM. The formerdropped a pitch-perfect takedown of socmedia “experts” right before Thanksgiving. Then Big Blue released data that showed Facebook had almost zero effect on Black Friday sales, and Twitter actually had zero.The one-two punch confirmed my deep suspicion that a lot of the buzzword-laden blather around social media marketing the past few years... [...]

The latest post on ‘Mashable’ is titled “Facebook Wants Your Credit Card Information”.Lorenzo Franceschi-Bicchierai says, “After the re-launch of Gifts, Facebook seems extra motivated to get your credit card information and physical address, in what could be another attempt to gather more data about you and sell more targeted ads.The social network recently launched its Gift service after shutting it down in 2010 for lack of traction. The re-launch is seen as a way to appease investors, generate a new revenue stream and, of course, keep harvesting data”.Facebook Wants... [...]

The latest post on ‘Mashable’ is titled “Tajikistan Blocks Facebook, Considered ‘Hotbed of Slander’”.Eric Larson says, “The Republic of Tajikistan has completely blocked Facebook, cutting off more than 40,000 users in the country from the social media giant.The Tajikistan Office of Telecommunications on Monday ordered the country’s 12 Internet Service Providers and mobile carriers to cut all local users from the website, the Washington Post reports.Beg Zuhurov, the country’s telecom chief, said in a statement that “hundreds of citizens” had called in the request”.Tajikistan... [...]

Yahoo Answers gets hundreds of thousands of visitors each day, and all of them are looking for answers to pressing questions that are bothering them. Answer those questions, and you’ll be an expert in their eyes. And therein lies a marketing opportunity: People seeking answers are often open to buying solutions.Responding to this opportunity, hundreds of smart marketers from around the world have been tapping into Yahoo Answers to drive large amounts of targeted, buying traffic to all sorts of niche offers…Once you answer enough questions and are seen as an expert, you can start including... [...]

The latest post on ‘Mashable’ is titled “Cyber Monday Sales Up 30% From 2011”.Seth Fiegerman says, “Who says Cyber Monday is dead?Cyber Monday sales increased by 30.3% from the year before, according to the latest data from IBM Smarter Commerce, which tracks online sales for 500 retailers in the U.S.Total sales increased even though the amount spent per order decreased, a fact that IBM attributes to consumers placing a greater number of orders this year. IBM found that shoppers spent an average of $185.12 per order this year, compared to $198.26 in 2011. Consumers purchased... [...]