Answer Engine Optimization (AEO) is emerging as the new face of SEO, powered by AI. Since AI thrives on credible, well-structured content, this is the perfect moment for Public Relations and Marketing to collaborate more closely than ever.MarketingProfs is hosting a webinar, ‘Meet Your New AEO Ally: The Press Release’ on Tuesday, November 25, 2025, at 2.00 pm ET.The MarketingProfs team says, “In this free webinar, Wrike’s head of creative design, Anton Antoniuk, and head of content, Shelly Madden, reveal how they refine approvals, unify teams, and... [...]

This is a reminder about the DMD webinar on October 30, 2025.Answer Engine Optimization (AEO) focuses on optimizing content so it can be directly used by AI-powered search tools and voice assistants to provide instant answers. It emphasizes clear, concise, and structured information that helps brands appear in featured snippets and conversational search results.Digital Marketing Depot is hosting a webinar, ‘AEO in Action: A Framework for AI-powered Search, Discovery, and Conversion’ on Thursday, October 30, 2025, at 1.00 am EDT.The DMD team says, “LLMs,... [...]

Answer Engine Optimization (AEO) focuses on optimizing content so it can be directly used by AI-powered search tools and voice assistants to provide instant answers. It emphasizes clear, concise, and structured information that helps brands appear in featured snippets and conversational search results.Digital Marketing Depot is hosting a webinar, ‘AEO in Action: A Framework for AI-powered Search, Discovery, and Conversion’ on Thursday, October 30, 2025, at 1.00 am EDT.The DMD team says, “LLMs, agents, and AI-powered search are rewriting the rules... [...]

Answer Engine Optimization (AEO) focuses on structuring content to directly answer user queries, helping it appear in featured snippets and voice search results. It enhances visibility by aligning with how modern search engines deliver quick, concise answers.Semrush has published an article explaining Answer Engine Optimization.Zach Paruch says, “AEO matters because it ensures visibility when the user is interacting with an AI tool that does the talking.If your content is optimized for how AI finds and formats answers, you stand to be included in conversations that extend beyond appearing... [...]