The latest ‘Econsultancy’ blog post is titled “Landing page review: are Apple and Amazon making the most of Christmas search traffic?”.David Moth says, “As has been the case for the past few years, it’s safe to assume that tablets and e-readers will be a popular gift idea this Christmas.And with ecommerce spending in the UK predicted to reach £20.4bn in the final two months of this year, brands need to be visible in search results to maximise their sales.New data shows that Amazon is in prime position to benefit from the spending spree as it is highly visible... [...]

The latest article on ‘Business 2 Community’ is titled “5 Reasons Why You Need To Be Mobile Ready For 2014”.Danny Brown says, “Despite statistics to the contrary, many businesses continue to ignore the need for mobile solutions when it comes to their customers.On this blog alone, I’ve shared why you need a responsive design for your site; how mobile was already starting to be a major player back in 2012; and how design trends are being shaped by the mobile customer.Across the web, there are countless articles and presentations that share why the imminent future is... [...]

The latest article on ‘The Forrester Blog’ is titled “Rise of Content Distribution Space”.Ryan Skinner says, “This morning’s announcement by OneSpot – a company that helps marketers place their content in front of relevant buyers through display advertising – of series A financing to the tune of $5.3 million may pale next to recent multibillion IPOs andvaluations, but it says a lot about a new space opening up: content distribution.While OneSpot and Resonance HQ (which offers a similar service) drive content engagement through banner ads, native advertising or sponsored... [...]

The latest ‘Econsultancy’ blog post is titled “Boosting video discoverability, Google-style”.Luke Gaydon says, “Google has, for years, made no secret of its enthusiasm for blended search results, and for video in particular. But its repeated message is that organisations must focus first and foremost on audience.The name of the game in video marketing best practices should be delivering first-rate video experiences to real people, rather than focusing on quick tricks to boost discoverability”.Boosting video discoverability, Google-style‘Econsultancy’... [...]

The latest article on ‘Business 2 Community’ is titled “Keep Calm and Keep Posting: 5 Social Media Marketing Myths Debunked”.The B2C team says, “The whirlwind world of social media is like Pandora’s box – it holds powerful tools that can seriously boost your business to attract new customers, retain loyal ones, and engage the digital world…or it can be a heap of resources wasted if you don’t use them properly. Inevitably, with new means come misconceptions; you may be throwing your hands up at how to use Twitter, Facebook, and Instagram to their maximum potential... [...]

The latest article on the ‘The Future of Ink’ blog is titled “What’s the Correct Length for an Ebook?″.Nina Amir says, “Someone once said no good book is ever too long, and no bad book is ever too short!That goes for ebooks as well as print books.But how do you know how long your book should be? Is there a correct length for an ebook?This looks like a simple question, but you have to look at several factors before you can determine optimum length“.What’s the Correct Length for an Ebook?‘The Future of Ink’ Blog [...]

Shawn Collins’ latest blog post is titled “Pick the Best Affiliate Marketing Blogs of 2013”.Collins Says, “We asked for nominations of the best affiliate marketing blogs last month, and we got a nice list of nominees.Now it’s time to vote on the nominees to come up with a list of the best affiliate marketing blogs.Voting is open to the public to pick the best affiliate marketing blogs of 2013.Sorry if a blog you write or like was not included. Nominations were open from October 6, 2013 through October 31, 2013”.Pick the Best Affiliate Marketing Blogs of 2013Shawn Collins’... [...]

Robert Plank’s latest blog post is titled “The Three Biggest Breakthroughs That Are About to Change Your Online Business Forever: 80/20, 95/5/1, and 2/50/33”.Plank says, “In our online business, I can think of quite a few “duh” moments where as soon as I discovered them… everything changed. My level of income, the things that were and weren’t important,Just the fact that I could charge $997 for a courseThe fact that I could launch a course that didn’t need 100% live training sessionsThe fact that I could re-market old coursesThe fact that... [...]

The latest article on Business Insider is titled “7 Statistics About Facebook Users That Reveal Why It’s Such A Powerful Marketing Platform”.Cooper Smith says, “Who’s on Facebook? The short answer, of course, is everyone. And that’s why every company and brand needs to seriously consider a major presence on the platform, as well as a Facebook-specific content strategy.But digging into the data reveals more specific and compelling reasons why marketers should be active on Facebook, such as the fact that despite recent news coverage about how Facebook is getting... [...]

The latest article on ‘Business 2 Community’ is titled “103 Compelling Social Media And Marketing Statistics For 2013 (and 2014)”.Tom Pick says, “As the use of social media in marketing has become ubiquitous, marketers have turned their attention to making the use of business social media more sophisticated and strategic. They are refining tactics, integrating social with other marketing channels, taking a hard look at new networks, and continuing to refine their measurements of success.How can marketers help their organizations move from “social media marketing” to... [...]