Perry Marshall Releases ‘Swiss Army Knife’ DVD’s
Perry Marshall has released the ‘Swiss Army Knife’ DVD’s from his 1-day workshop held in Austin, Texas last year.Marshall says, “In Austin, during every one of the nine sessions we not only re-invented the participants’ ads, we discovered and re-worked key business drivers:Radical market positioningUnique Selling PropositionCreative OffersFist-Punch GuaranteesInventive Upsells and Cross-SellsNever-before-tapped customer motivationsMargin-Expanding Price strategyThis is unlike anything else you’ve experienced. It’s a total immersion in creativity and marketing... [...]