This is a reminder for the SEJ webinar to be held on September 6, 2023. Search Engine Journal is hosting a webinar ‘5 Google Algorithm & AI Changes Agencies Need to Know in 2023’ on Wednesday, September 6, 2023, at 2.00 pm ET.The SEJ team says, “Find out how as we discuss five Google Algorithm & AI Changes your agency needs to know, the strategic advantages of AI (and what we can expect next), and how agencies can better support their multi-location customers.You’ll learn:What agencies can do to become better partners to their multi-location... [...]

When it comes to web search, it is Google that dominates the domain.HubSpot contributor Meg Prater has published an article featuring 31 Google Search statistics you should bookmark.She says, “Let’s look at how Google influences search with these latest statistics.65% of SEOs say Google’s 2023 algorithm updates have positively impacted web traffic and SERP rankings. (HubSpot Blog Research)70% of web analysts and SEOs say the new AI search will incentivize people to use search engines more than before. (HubSpot Blog Research)If generative AI was integrated into search, 75% of... [...]

This is a reminder for the SEJ webinar ot be held on August 29, 2023. Search Engine Journal is hosting a webinar ‘Secure Your 2024 SEO Budget With These Tips For Executive Buy-in’ on Tuesday, August 29, 2023, at 2.00 pm ET.The SEJ team says, “In this webinar, you’ll discover the skills you need to keep your CFO happy and remain efficient while protecting and defending your SEO budget, even under pressure.You’ll learn:How to move fast and prove your worth with a “default to deploy” mindset.Specific tips for driving efficiency in your SEO program.Why... [...]

Google has launched ‘Get Started Using Google Analytics’, a free, beginner-oriented training course on Google Analytics 4.The Google team says, “After completing this Google Analytics learning path, you’ll be able to:Understand how Google Analytics collects and processes dataSet up your Analytics account in a way that supports your business objectivesDescribe how data is compiled into reports in Analytics.”Get Started Using Google Analytics [...]

Google Analytics lets you measure your advertising ROI as well as track your Flash, video, and social networking sites and applications. Google Analytics 4 (GA4) is the latest version of Google Analytics.Search Engine Journal contributor Ginny Marvin has published an article featuring seven tips to become a GA4 pro.She says, “Whether you’re at an SMB, enterprise, or agency, here are seven tips to help you work faster and get more out of GA4.1. Know Why GA4 Is So Different From Universal AnalyticsThis may not seem like a tip, but understanding why GA4 came to be and why it’s a departure... [...]

In today’s tough economic times, many teams are feeling squeezed by budget constraints and high expectations from within. SEO professionals are under more pressure than ever to deliver results with less resources.Google’s algorithm is always changing, and along with new AI integrations, it’s crucial to know how your clients’ websites could be affected.Search Engine Journal is hosting a webinar ‘Secure Your 2024 SEO Budget With These Tips For Executive Buy-in’ on Tuesday, August 29, 2023, at 2.00 pm ET.The SEJ team says, “In this webinar, you’ll discover... [...]

Ahrefs has published a new video ‘How to use HARO to get Backlinks’.In this video, you’ll learn how to use HARO to get PR, exposure, and high-quality backlinks. All it takes is 3 simple steps.[uix_video width=’560′ height=’315′ responsive=’true’ url=’https://www.youtube.com/watch?v=PyjrdUX5gvc’]Ahrefs  [...]

Google’s algorithm is always changing, and along with new AI integrations, it’s crucial to know how your clients’ websites could be affected.Search Engine Journal is hosting a webinar ‘5 Google Algorithm & AI Changes Agencies Need to Know in 2023’ on Wednesday, September 6, 2023, at 2.00 pm ET.The SEJ team says, “Find out how as we discuss five Google Algorithm & AI Changes your agency needs to know, the strategic advantages of AI (and what we can expect next), and how agencies can better support their multi-location customers.You’ll learn:What... [...]

Ahrefs has published a new video ‘The Real Reason You’re Not Ranking Higher in Google’ highlighting ways to achieve higher Google rankings.In this video, you’ll learn the key reasons why your website isn’t ranking high in Google and how to fix this.https://www.youtube.com/watch?v=_TcURPdmTn8 Ahrefs  [...]

Social Media Examiner has published the latest episode of the Social Media Marketing Podcast ‘Getting Started With GA4: A Practical Approach’ featuring Zack Duncan.The SME team says, “Want to learn more about using Google Analytics 4 (GA4)? Wondering what kinds of reports and insights GA4 can give you? Discover how to get started with GA4.”Social Media Examiner [...]