Well-planned email marketing campaigns can help you to grow your business exponentially. With persuasive email campaigns, you can win customers’ trust.99 Firms has published an article highlighting 14 useful tips to create effective email campaigns.The 99 Firms team says, “To provide you with the most accurate email marketing tips and help you get the most out of your email marketing campaign, we’ve created the infographic below to provide you with the most efficient hacks, supported by case studies.Tips and Techniques to Create Effective Email Campaigns1. Subject LineUsually,... [...]

Email marketing is one of the most successful marketing techniques. By learning about your subscribers, you can create highly relevant campaigns that bring more revenue.HubSpot contributor Rebecca Riserbato has shared seven useful strategies to help you know your email subscribers.He says, “In this post, let’s review the top strategies you can use to get to know your email subscribers according to research.1. Use analytics.A great way to learn about your current email subscribers is to dive into your analytics. Find out what emails perform best. Is there a pattern? What topics is... [...]

An interactive email includes functional elements that invite readers to engage with the content by tapping, swiping, clicking, or simply watching. Interactive elements can be anything from a GIF and illustration to a quiz or countdown timer.HubSpot contributor Martina Bretous has shared some useful tips to make your emails interactive.She says, “We know interactive elements make emails more engaging and can increase your conversions. But when do you usually use them? Technically, you can implement them anytime but here are some of the most popular ways to leverage interactive elements.1.... [...]

MarketingProfs is hosting a webinar ‘How to Use a Board Game Strategy to Win in Email Marketing’ on Thursday, May 13, 2021.The MarketingProfs team says, “For many marketers, creating a single email or email campaign is a drawn-out, multi-week process. But it doesn’t have to be. By learning to leverage micro-efficiencies (and getting some inspiration from board game strategies!), you’ll be on the path to an email winning streak.How do we get around this problem? The answer might surprise you. By employing some board game strategies from childhood, you can navigate... [...]

Martech Today has published a new report ‘Ten Tips for Acquisition Email Success’ to help you take your email marketing to the next level.The Martech team says, “In this new report, Claritas shares real-world experience from more than 300 client acquisition email campaigns across multiple industries – including what metrics provide a true measure of a campaign’s success. You’ll be provided with tips to seamlessly integrate acquisition email into your media mix to drive more effective and efficient one-on-one engagement with your best prospects”.Ten Tips for... [...]

Neil Patel has published a new video ‘Mastering Email Marketing: Here’s What’s Working NOW’ as a part of Email Marketing Unlocked course.He says, “Hopefully you’ve been implementing the stuff that you’ve been learning over the last two weeks as this is the last lesson where I’m recapping everything. And by now you should be seeing more growth in your email list. Probably not at 50,000 subscribers, that’s unrealistic within two weeks but your numbers should be growing and you should be on your way to 50,000 subscribers”.Watch the video.Neil... [...]

Your email marketing success can be seen by measuring your email campaign’s open and click rates.ClickZ contributors Norman Guadagno & Greg Bouton have shared three secrets to increase email open and click rates in 2021.They say, “The very best email ever written is only of value if it arrives in inboxes and is opened.This may be email 101, but one was the last time you did an audit on the deliverability of your marketing email? If emails are ending up in the Junk folder (and filters have become more aggressive than ever), your program may have deliverability issues.These can... [...]

Entrepreneur magazine has published a new video ‘3 Key Principles for Leveraging Cold Email Outreach for Capital Fundraising’ featuring James McKinney.The Entrepreneur team says, “In this video, James McKinney sits down with Thomas Fairey, the founder of Stakester, to break down three important lessons you can learn to improve your cold email outreach. It’s fairly (no pun intended) simple:Make it interesting.Make it credible.Offer a clear call to action.You can listen to the complete interview here“. 3 Key Principles for Leveraging Cold Email OutreachEntrepreneur... [...]

To achieve marketing success in 2021 you need to be using all the tools that offer you an extended reach. Email remains one of the best performing marketing technology.Uplers has shared an infographic highlighting email design trends for 2021.The Uplers team says, “A lot has happened and unexpectedly changed over the past year. No wonder brands have been playing it safe with tried and tested email designs. Will the trend change in 2021 or will brands continue to make the most of the old favorites like minimalism, pastels and static images?We think it will be a superb medley. While simple... [...]

Noah Kagan has published a video ‘Email Marketing for Beginners – From 0 to 100 subscribers’ to help marketers get new subscribers for enhanced email marketing.He says, “The #1 REGRET I’ve heard from anyone building their business or personal brand is they wish they would have started building an email list sooner. Don’t be that person. So let’s start this today! This video kicks off number 1 of an email growth series.I teach you:1) The reasons why email marketing kicks butt2) My personal dashboard and stats that you can MODEL and COPY!3) How to get... [...]