This is our last chance to tell you about the Third Door Media’s webinar on Tuesday, August 20 at 1.00 pm EDT. The topic of the webinar is “How to Create & Measure Quality Content Your Audience & Search Engines Will Love”. The TDM team says, “Join Conductor’s Director of Research, Nathan Safran, as he explores the shift taking place when brands transition into publishers, regularly producing unique, quality content that acts as the bread to SEO’s peanut butter and social’s jelly. Come to this webinar to get insight into: Brands as Publishers: The multiple... [...]

HubSpot has released a Crash Course on the Facebook News Feed. The HubSpot team says, “On any given day, an average Facebook user’s News Feed filters about 1,500 possible stories. But after Facebook’s News Feed algorithm goes to work, only 20% of these stories actually land in the user’s feed.  As marketers, it’s our job to ensure the content we post falls into that 20%. To help you better strategize and produce successful Facebook content, we’ve created a Crash Course on the Facebook News Feed. We’ll review the latest changes to News Feed and how its algorithm surfaces... [...]

Marketo has released an ebook titled “Engaging Email Marketing”. The Marketo team says, “Your customers are deluged with information. Are your emails the ones that will stand out? To catch the attention of today’s digital buyer, you need to re-think your approach to email marketing and make your emails more trusted, relevant, and engaging.  Download this comprehensive 150-page Definitive Guide to Engaging Email Marketing to find out: How to keep your email relevant in a multi-channel world Five key ways to make your emails truly engaging The latest email best practices... [...]

Third Door Media is hosting a webinar on Tuesday, September 17 at 1.00 pm EDT. The topic of the webinar is “Link Building 101: How to get started”. The TDM team says, “Smarter- modern SEO has found that Link building is among the top tasks required for search ranking and traffic sources. Building quality, sustainable and relevant links is the goal of successful link building practice. The “how to” is the question in today’s modern world of SEO. Join us for this webcast and learn how to: Create a solid strategy for your link building campaign. Generate relevant links. Incorporate... [...]

This is our second chance to tell you about the Third Door Media’s webinar on Tuesday, August 20 at 1.00 pm EDT. The topic of the webinar is “How to Create & Measure Quality Content Your Audience & Search Engines Will Love”. The TDM team says, “Join Conductor’s Director of Research, Nathan Safran, as he explores the shift taking place when brands transition into publishers, regularly producing unique, quality content that acts as the bread to SEO’s peanut butter and social’s jelly. Come to this webinar to get insight into: Brands as Publishers: The multiple... [...]

Ryan Shaw has been testing many forms of paid traffic for year. When he pays for traffic, he wants to get the most responsive traffic available. He was surprised when he found that Facebook traffic was some of the best-performing traffic he ever got. One fan page brought him in $50,000 in earnings. When he first started using FB ads, they only brought him a trickle of traffic, but he tweaked and enhanced his process until he found he could place ads and reap rewards on an easy, low-stress schedule and still earn good money. Shaw says he has finally found a way to get cheap viral traffic from Facebook.... [...]

eMarketer has released an report titled “Digital Video Roundup”. The eMarketer team says, “Video is the fastest-growing of any digital ad format, with marketers attracted to the branding possibilities of video and more consumers watching digital video content each year. Spending is predicted to continue growing robustly in coming years, and by 2017 will account for nearly 15% of all US digital ad spending. To help you understand this increasingly important format, eMarketer has curated the Digital Video Roundup with key trends, statistics and insights. We invite you to download... [...]

HubSpot has released a free ebook titled “A Practical Guide to Building a Killer Content Strategy”. The HubSpot team says, “No matter what each business day or week brings, there’s one thing on every inbound marketer’s to-do list: creating new content. But not just any content will do. You need to create relevant, valuable content. Yet figuring which topics and content types to use is difficult. Take the guesswork out of your content planning and start using a finely tuned and successful strategy that is custom made for your audience. This ebook will teach you how... [...]

Eloqua has released a free ebook titled “Defining the Modern Marketer: From Real to Ideal”. The Eloqua team says, “Download the new BtoB Research Services report to see if your marketing practices measure up to Modern Marketing.  BtoB Research Services surveyed hundreds of online marketing professionals to uncover the core competencies of Modern Marketers. Now you can understand the forces that are shaping Modern Marketing and what successful campaigns use to compete in today’s digital jungle. Download Defining the Modern Marketer: From Real to Ideal to read the findings... [...]

HubSpot has released a free ebook titled “Optimize Landing Pages for Conversion”. The HubSpot team says, “The average attention span online is about eight seconds. Question is, how do you get someone to read and convert on your landing page in that short time frame? Landing pages literally serve as the location your prospect “lands” on your website. In addition to prospects, many repeat visitors or customers will come across your landing page. This means that your landing pages need to be optimized for every stage of the marketing funnel. To help you build landing pages that... [...]