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Monday, November 23, 2020

Archive for the 'Future of Voice Search' Category

74% use mobile voice assistants at home [research]

A new research report ‘Prepare for the voice revolution’ by PwC has revealed that  three out of every four consumers (74%) use their mobile voice assistants at home. Due to privacy issue they hesitate to use it outside the home. People in the age group of 18-24-year are adopting voice technology at a faster rate than their older counterparts. The PwC team says, “To successfully capitalize on the technology, organizations need to understand: The strengths and best use cases for voice assistants and enabling devices The accelerators or opportunities for voice to have massive... [...]

Here are some voice search facts

Voice search is going mainstream with rising number of Internet-connected devices. Also the apps are making it easier for the Internet users to access the web with voice. An article published by Yext has revealed some useful facts about the current status of the voice search. It is based on a research commissioned by Yext with 2,000 UK consumers. 70% of the survey respondents said that they are yet to act on the results provided by voice search alone. They are still looking to cross check the information offered up by voice search tools with what they can read on their phones and computers. The... [...]

Voice search predictions you should know

Voice is becoming the new driver of the search nowadays. With rising number of mobile devices this technology has enabled the Internet users to search the web quickly. HubSpot’s Amanda Zantal-Wiener has shared some useful predictions about the adoption of the voice search over the next few years. Wiener says, “We asked 800 internet users across the U.S., UK, and Canada: How do you think searches for information online will change within the next five years? About a third of respondents believe that, while most searches will be done by voice, text searches won’t be completely... [...]

Three tips to optimize your website for voice search

Voice search is on rise with the increasing number of Internet connected devices. To cope with this promising change the webmasters need to prepare their websites to effective respond to the voice based actions. To help the brands and marketers in optimizing the websites for voice search, Content Marketing Institute columnist Robert Katai has shared three tips. Katai says, “Let’s focus on three major steps to make your site louder (i.e., higher rankings) for the ears of voice searchers. And, really, these tips work to improve your site for all types of searchers. 1. Optimize for speed Google values... [...]

Four tips to optimise for mobile voice search

In 2016, Google’s Sundar Pichai announced that more than 20% of searches made with Google app on Android in the US are voice queries. With increasing number of mobile devices this figure would have surely gone up. And so marketers need to adjust with the chancing search trends. Econsultancy columnist Rebecca Sentance has shared four tips to help brands and marketers optimise for the voice search. Sentance says, “Driving seems more like an activity for using voice commands than voice search (playing music, for example, or making a phone call) – but it’s quite easy to imagine... [...]

‘Future of Voice Search’ Webinar 2.00 pm EDT

The Search Engine Journal is hosting a webinar on ‘Future of Voice Search’ on Wednesday, March 28 at 2.00 pm EDT. Duane Forrester will talk in the webinar. SEJ team team says, “Voice search is revolutionizing the way customers search and consume content. With the rapid adoption of voice-powered digital assistants like Alexa, Siri, and Google Assistant, it is time to prepare for voice search for 2018 and beyond. Search professionals need to re-think and expand strategies in order to stay on top of the game. We have to take a deeper look at conversational search and how it can... [...]