The latest issue of ‘MarketingProfs Today’ newsletter has been released. The featured article is “B2B and Social Media—Maximize Your ROI”.‘MarketingProfs Today’ Newsletter ContentsHow-To: B2B and Social Media—Maximize Your ROISlide Show: Keep Customers Happy With Stellar ServicePRO Take 10: Create Your Own Online Press RoomSurvey Says: TV Trumps Social Networking as a Must-HaveQuick Take: Curate Content That Your Audience Will LoveMy View: 10 Ideas for Visual Content [Infodoodle].‘MarketingProfs Today’ Newsletter [...]

The latest issue of ‘MarketingProfs’ newsletter has been released. The featured article is “Three Email Copywriting Tips for Non-Pros”.‘MarketingProfs’ Newsletter ContentsThree Email Copywriting Tips for Non-ProsFive Tips for Masterful Pinmanship on PinterestWhat’s Your Lead Gen Weakness?Five Tips for Writing Email Copy That SellsKeeping Loyal Customers LoyalThe Importance of ‘Free’Should You Host Your Blog On-Site or Off-Site?‘MarketingProfs’ Newsletter [...]

The latest issue of ‘MarketingProfs Today’ newsletter has been released. The featured article is “How to Convince People to Take Action for Your Cause”.‘MarketingProfs Today’ Newsletter ContentsHow-To: ‘Customer Experience’ Is the Catchphrase for 2012Video: Five Key Elements of an Effective Online VideoPRO: How to Convince People to Take Action for Your CauseSurvey Says: 2012 Online Video Marketing Benchmarks and TrendsQuick Take: Is a PPC Campaign Right for You?My View: Discussing the Future of Television With Mike Proulx.‘MarketingProfs... [...]

The latest issue of ‘MarketingProfs Today’ newsletter has been released. The featured article is “How-To: So I Have a Marketing Automation System… Now What?”.‘MarketingProfs Today’ Newsletter ContentsHow-To: So I Have a Marketing Automation System… Now What?Slide Show: Six Content Marketing Opportunities You’re MissingPRO: Inject Your Company’s Voice Into Content (With Mitch Joel)Survey Says: Digital, Direct Marketing Jobs Outlook ImprovingQuick Take: Five Tips for Writing Email Copy That SellsMy View: Build a Strong Referral... [...]

The latest issue of ‘MarketingProfs Today’ newsletter has been released. The featured article is “Why Inactive Subscribers Might Be Just Fine”.‘MarketingProfs Today’ Newsletter ContentsWhy Inactive Subscribers Might Be Just FineFive Twitter Tips for B2B MarketersFour Steps to Take When You Lose a Big ClientFive Must-Have Habits of Successful Video MarketersFour Mobile Email Myths You Need to Bust Right NowFive Steps for Managing a PR CrisisThree Ways to Know Your SEO is Working.‘MarketingProfs Today’ Newsletter [...]

The latest issue of ‘MarketingProfs Today’ newsletter has been released. The featured article is “Make Social Media Work for Your Brand”.‘MarketingProfs Today’ Newsletter ContentsMake Social Media Work for Your BrandPRO: Effectively Use Traditional Marketing in the Digital AgeSurvey Says: Pinterest Now No. 3 US Social NetworkQuick Take: Five Steps to Improved Local Search ROIMy View: Seven Reasons to Add Video to Your Mobile Marketing.‘MarketingProfs Today’ Newsletter [...]

The latest issue of ‘MarketingProfs Today’ newsletter has been released. The featured article is “Prepare Your Brand for Social Media’s Visual Revolution”.‘MarketingProfs Today’ Newsletter ContentsPrepare Your Brand for Social Media’s Visual RevolutionSlide Show: Four Tips for a Successful Call to ActionPodcast: Kurt Abrahamson on Measuring Social ActivityPRO: How to Put Your Business on the Map With Google PlacesSurvey Says: B2Bs Gaining More Leads via Social Media Than PeersQuick Take: Key Changes to Facebook’s Brand Timeline PagesMy... [...]

The latest issue of ‘MarketingProfs Today’ newsletter has been released. The featured article is “Get Real Business Results From Facebook”.‘MarketingProfs Today’ Newsletter ContentsGet Real Business Results From FacebookSlide Show: Four Tips for a Successful Call to ActionPRO: How to Be Bold With Your Social Business AgendaSurvey Says: Video Email Marketing Boosts CTRQuick Take: Five Habits of Successful Video Content MarketersMy View: Four Ideas for Activating Your Brand Advocates.‘MarketingProfs Today’ Newsletter [...]

The latest issue of ‘MarketingProfs Today’ newsletter has been released. The featured article is “Pinterest and Copyright—Lessons in Life and Law”.‘MarketingProfs Today’ Newsletter ContentsPinterest and Copyright—Lessons in Life and LawSlide Show: Four Rules for Creating Insightful Buyer PersonasPodcast: Jonah Lehrer Discusses Debate, Dissent, and CreativityPRO: Build a Successful Content Marketing Program in 7 WeeksSurvey Says: ‘Generation C’ Is the New Gen Y—Connected and SocialQuick Take: Five Apps to Build Facebook Fan EngagementMy... [...]

The latest issue of ‘MarketingProfs Today’ newsletter has been released. The featured article is “Thriving in the Wild—Survival of the Fittest CMOs”.‘MarketingProfs Today’ Newsletter ContentsThriving in the Wild—Survival of the Fittest CMOsSlide Show: Four Rules for Creating Insightful Buyer PersonasPRO Take 10: How to Fascinate People With 7 Key TriggersSurvey Says: B2Bs Gain More Leads via Social Media Than PeersQuick Take: Five Ways to Permanently Defeat Writer’s BlockMy View: Smart Marketers in Seattle (Event Highlights).‘MarketingProfs... [...]