How to build a modern Google Ads targeting strategy [Video]

Search Engine Land has published a new video, ‘How to build a modern Google Ads targeting strategy’ featuring Jyll Saskin Gales, Google Ads Coach, Inside Google Ads.The SEL team says, “You need campaigns that create demand, predict intent, and engage your ideal customers across every stage of their journey. Search alone isn’t enough to survive today and in the future. Step right up for a practical framework for building an effective campaign strategy. Whether you’re... [...]