Engage customers with email moments — in real time [E-book]

Salesforce has published a new e-book ‘Engage customers with email moments — in real time’ featuring useful tips to improve email marketing performance. The Salesforce team says, “In this e-book, get 50 proven email best practices for driving engagement, optimizing spend, and increasing conversion rates. You’ll learn tips for:Setting every email up for successBuilding customer trustCreating results-driven email that converts customersDelivering relevant contentMaking every email contextual in the wider customer journey.”Engage customers with email moments —... [...]