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Blogging is a powerful marketing tool that drives website traffic and boosts brand visibility. By sharing valuable, SEO-optimized content, businesses can engage their audience and establish authority in their industry. HubSpot has released the ‘2025 State of Blogging Report’ based on a survey of 500+ marketers. Caroline Forsey says, “Full... [Read more]

A social media content calendar is essential for staying organized and consistent with your posts. It helps plan, schedule, and streamline content, ensuring a cohesive strategy that maximizes audience engagement. The latest ‘HubSpot Marketing’ video is titled ‘How to Automate your Business’ Social Media Content Calendar’. This... [Read more]

This is a reminder for the Adweek webinar on January 29, 2025. With AI-powered creative technology resulting in more intelligent creative, marketers are obliterating production challenges and winning back consumers’ attention Adweek is hosting a webinar ‘Digital Ad Creative Benchmarks for 2025’ on Wednesday, January 29, 2025, at 1.00... [Read more]

This is a reminder for the CMI webinar on January 29, 2025. In 2025, content marketing thrives as a data-driven, personalized approach, leveraging AI and immersive technologies like AR and VR to enhance user experiences. Brands focus on authentic storytelling and value-driven content to build trust and long-term customer loyalty. Content Marketing Institute... [Read more]

Content seeding involves strategically distributing content across targeted platforms or influencers to maximize reach and engagement. It ensures the right audience discovers and amplifies your message, driving brand visibility and growth. HubSpot contributor Kayla Carmicheal has published an article explaining content seeding. She says, “While... [Read more]

Are you getting lost in endless research trying to come up with a product idea? How to Use AI for Research and Ideas will break the logjam. Initiating any project, be it a marketing campaign, a book, or a new product, often feels like navigating a maze of obstacles. Research seems to drag on, ideas seem elusive, and progress might feel painstakingly... [Read more]

Content Marketing Institute is hosting a webinar ‘How Employee Advocacy Brings the Human Back to B2B’ on Thursday, February 6, 2025, at 2.00 pm EST. The CMI team says, “Let’s make B2B social less boring and turn your team into your biggest marketing asset to drive engagement and measurable results. You’ll learn: How Celonis... [Read more]

This is a reminder for the DMD webinar to be held on January 28, 2025. Digital Marketing Depot is hosting a webinar ‘Realize Your Creative Vision in 2025’ on Thursday, December 5, 2024, at 1.00 pm EDT. The DMD team says, “Connected TV (CTV) offers digital marketers a unique opportunity to combine the precision of digital targeting... [Read more]

In 2025, SEO focuses heavily on user experience, AI-driven personalization, and voice search optimization, ensuring content meets both technical and human-centric standards. With evolving algorithms, brands prioritize quality, relevance, and E-A-T (Expertise, Authoritativeness, Trustworthiness) to stay competitive. MOZ has published the latest episode... [Read more]

This is a reminder for the Adweek webinar to be held on January 28, 2025. Adweek is hosting a webinar ‘The Marketer’s Guide to Proving Impact’ on Tuesday, January 28, 2025, at 1.00 pm ET. The Adweek team says, “Discover insights from new research that reveal how these challenges undermine marketers’ ability to drive measurable... [Read more]

Competitive analysis is crucial for understanding market trends, identifying opportunities, and staying ahead of rivals. It helps businesses refine strategies, improve offerings, and maintain a competitive edge in dynamic industries. Orbit Media Studios has published a new video ‘How to use AI to do quick competitive analysis’ featuring... [Read more]

This is a reminder for the Wix webinar to be held on January 28, 2025. Wix Studio is hosting a webinar ‘SEO tips and trends for 2025‘ on Tuesday, January 28, 2025, at 1.00 pm ET. The Wix team says, “Get ready for 2025! Join 10 SEO experts for a panel discussion on top trends to watch for in the coming year, with insights from in-house,... [Read more]