Return To Home Page
Main Site Navigation
Search This Site
Like Us On Facebook! Follow Us On Twitter! RSS Feed
Like Us On Facebook! Follow Us On Twitter! RSS Feed
Sunday, December 8, 2019
Like Us On Facebook!Follow Us On Twitter! RSS Feed
Internet Marketing NewsWatch|  Internet Business| Online Marketing|Home based business
Internet Marketing NewsWatch|  Internet Business| Online Marketing|Home based business

Archive for the ‘ Google Advertising ’ Category

‘How To Master Conversion Tracking For Google Ads’ Webinar October 24 [Webinar]

According to WordStream, Google holds 38.6% share of total US digital ad spend. Google enables its advertisers to track and measure your advertising campaigns results with its ad monitoring tools. AdEspresso is hosting a webinar on ‘How To Master Conversion Tracking For Google Ads’ on Thursday, October 24, 2019 at 10.00 am PT. AdEspresso team says, “In this […]

Ways to improve your Google ads in less time

According to a WordStream study, Google AdWords, on average, gives marketers a 3.7% conversion rate on its search network, more or less, depending on the industry the ad addresses.  To improve your conversion rate, you need to polish your ads, and experiment with variations, to make them more appealing to viewers.  Of course, that takes […]

Make most out of your Gmail ads with this guide

With a huge user base Gmail is one of the best platforms to put your targeted ads. Search Engine Land contributor Jacob Baadsgaard has published a guide to help marketers make most out of their Gmail advertising. Baadsgaard says, “Email marketers love to brag about how email marketing is still one of the most effective digital […]

Create better Google ads with these tips

Google has opened a greater gateway to the brands for reaching out a wider audience and get new customers. Apart from search, businesses have been reaping great results from the Google’s advertising platform. The Business 2 Community contributor Irina Weber has shared five ways to help marketers design high performing Google ads for their business. […]

Impact of Google Shopping ads on online business

Online advertising matters a lot when it comes to doing business today. Google has been ruling the Internet advertising landscape for many years now. Practical Ecommerce contributor Elizabeth Hollingsworth has published an article on the performance of Google Shopping ads. Hollingsworth says, “I’ve experienced little success with Google Ads (formerly AdWords) in the 18 years I’ve […]

Everything you need to know about using new Google Ads interface

Google’s Ads interface makes it easy for the advertisers to manage  their ads. Marketing Land columnist Mona Elesseily has shared some useful tips about using the new Google Ads interface. Elesseily says, “Google is in the process of rolling out their new Google Ads interface. This is the second time Google has said they’d roll out the update and […]

Google Ads receives two updates

Google’s Director of Product Management Kishore Kanakamedala has announced new innovations to the Google Ads platform. The new updates allow the advertisers to easily manage their messages. Kanakamedala says, “With the busy holiday season ahead, we’re investing in new ways to help you work smarter and exceed your omnichannel goals. Check out the innovations we unveiled […]

More than 76% US retail ad spend occurs on Google

Forbes contributor John Koetsier has published an article highlighting the share of Google advertising from the American retail market. The report states that they spend 76.4% of their search ad budgets on Google Shopping ads and generate 85.3% of their clicks from Google. Detailing more about the Google Shopping ads, Koetsier says, “Google’s shopping ads are […]

Increase your Google Display Network ROI with these tips

Google Display Network (GDN) allows advertisers to buy ads from Google and reach extend their targeted reach over the Internet. Entrepreneur contributor Perry Marshall has shared four ways to help marketers improve their ROI on GDN. Marshall says, “Google provides you with four different options for selecting your place in the GDN. Managed placement targeting […]

Tips to optimize your display ad campaigns using GDN

Google Display Network allows businesses to reach out more prospects with their display ads on a wide network of sites on the Internet. You should be aware of the tricks that can help you enhance your advertising ROI. Marketing Land columnist Ratko Vidakovic has published an article highlighting the problems that you may face while using […]