Improving SEO Performance Using XML Sitemaps

XML sitemaps help search engines discover and index website pages efficiently, improving visibility in search results. A well-structured sitemap enhances SEO by ensuring all important pages are crawled, especially for large or new websites. Search Engine Journal contributor Jes Scholz has published an article on  using XML sitemaps to boost SEO performance. She says, “What was considered best practice yesterday does not hold true today and this is especially relevant when it comes to XML sitemaps, which are almost as old as SEO itself. The problem is, it’s time-consuming to sort valuable... [...]