In 2026, Answer Engine Optimization (AEO) focuses on structuring content to directly answer user queries across AI-driven search engines, voice assistants, and chat-based interfaces. It emphasizes clear intent mapping, authoritative sources, and conversational formats to improve visibility beyond traditional search rankings.HubSpot has published the latest episode of the ‘The 2026 AEO Rules: How to Rank on GPT with ‘Citations’ Instead of... [...]