Search Engine Land contributor Tory Gray has published an article featuring A checklist for effective SEO QA.She says, “This article outlines what it takes to build an effective SEO QA discipline and provides a checklist SEOs and QA engineers can use to cover their bases.Why SEO QA gets overlookedUnless SEO is fully integrated with engineering, SEO-specific QA often gets overlooked.As a result, SEOs may not flag problems until a tech audit – or worse, when they show up as organic KPI declines.This is especially common when SEO teams sit under marketing instead of product or engineering,... [...]