Lead generation is essential for sustaining business growth by attracting potential customers and driving sales. A strong lead generation strategy ensures a steady pipeline of prospects, increasing conversion opportunities.Search Engine Journal has published a new e-book ‘Better Leads → More Sales In 2025: How To Analyze Leads To Improve Marketing Performance’.The SEJ team says, “This ebook will teach you how to:Uncover Customer Insights – Learn how to extract actionable insights from customer conversations, sentiment analysis, and first-hand interactions.Improve Marketing... [...]