Inside Media Planning in MENA [Podcast]

Digital Marketing Institute has published a new episode of the DMI podcast titled ‘Inside Media Planning in MENA’.The DMD team says, “How do you build a media plan for a region where social usage is among the highest in the world? In this episode of the DMI podcast, host ⁠⁠Will Francis⁠⁠ speaks with ⁠⁠Ibrahim Jabri⁠⁠, Client Solutions at Meta and host of the ⁠Below the Fold podcast⁠, about what makes media planning across MENA so distinct right now. Ibrahim breaks down how the region has vastly increased its digital... [...]