Econsultancy Shares Eight Digital Marketing Trends for 2025

Econsultancy contributor Ben Davis has published an article featuring eight digital and marketing trends for 2025.He says, “This year we’ve got eight trends, and for a bit of fun I’ve put them in four buckets – pragmatism, purposefulness, personality and productivity. I am in no way trying to redefine the 4Ps, it’s simply a naked ploy to make the list more memorable.1. Marketers do less with less (AKA staying strategic in tough times)When we asked a few agency folk about the elephant in the room heading into 2025, Mindshare Sweden’s Nils Andersson Wimby pointed to a familiar... [...]