HubSpot shares three bitter truths marketers
HubSpot contributor Curt del Principe has published an article covering three bitter truths all marketers need to hear right now.She says, “When I saw a LinkedIn post from today’s master declaring, “Marketing’s job is not to drive revenue,” I did a little shimmy and thought, “She gets it!”We struck up a conversation, and I discovered an entire pharmacopeia of tough pills to swallow. “I love talking smack about marketing!” she grinned.I asked for three of the bitterest truths that marketers need to hear. And, folks… it’s time to take your medicine.Lesson 1: Marketing’s... [...]



