Forrester’s B2C Marketing & Customer Experience Predictions for 2025
B2C marketing prioritizes personalized experiences, seamless interactions, and emotional connections to enhance customer satisfaction. A strong focus on customer experience builds loyalty, drives conversions, and strengthens brand trust.Forrester has published a new report ‘Predictions 2025: B2C Marketing & Customer Experience’.The Forrester team says, “Explore six predictions paving the way for disruption:Discover the critical AI mistake that could derail your strategy.Learn how creative agencies will revolutionize their approach.Unveil the future of data and tech stacks... [...]