This CMO Put Alexa In 1,000 Hotel Rooms [Video]

Neil Patel has published a new video, ‘This CMO Put Alexa In 1,000 Hotel Rooms (Amazon’s Hotel Experiment!)’.In this video, you’ll learn: Why Amazon is using hotels as distribution channels for Alexa (and their master plan) How voice-controlled rooms solve the #1 pain point for business travelers The shift from one-way to two-way marketing communication—and why top-of-mind isn’t enough anymoreHow to balance B2B and C marketing in the same company (50/50 revenue split strategy) Data-driven influencer marketing strategies... [...]