Latest News
This Ai Job Will Explode in Demand in the Next 12 Months [Podcast]
HubSpot has published the latest episode of the ‘Marketing Against the Grain’ podcast, ‘This Ai Job Will Explode in Demand in the Next 12 Months’.The HubSpot team says, “Will businesses... [Read more]
The Marketer’s Guide to TV’s Brand and Performance Power, October 15 [Webinar]
For years, marketers were urged to choose between brand building and performance. But today’s most effective TV campaigns show that you can achieve both—by blending equity with activation, TV drives long-term growth while delivering immediate results.Adweek is hosting a webinar, ‘The Marketer’s Guide to TV’s Brand... [Read more]
The Future of SEO After Google’s Ai Update [Podcast]
HubSpot has published the latest episode of the ‘Marketing Against the Grain’ podcast, ‘The Future of SEO After Google’s Ai Update’.The HubSpot team says, “Learn more on how AI... [Read more]
2025 Black Friday Cyber Monday Forecast [Report]
The 2025 Black Friday and Cyber Monday sales will spotlight personalized deals, AI-driven recommendations, and seamless omnichannel shopping. Brands that prioritize early engagement and exclusive offers can capture maximum consumer attention.Digital Marketing Depot has published a new report, ‘2025 Black Friday Cyber Monday Forecast’.The... [Read more]
Guide to Marketing on LinkedIn
Marketing on LinkedIn allows businesses to connect with professionals, decision-makers, and industry leaders in a trusted environment. It boosts brand credibility through targeted campaigns, thought leadership, and meaningful engagement.MarTech contributor Constantine von Hoffman has published an in-depth guide on Marketing on LinkedIn.She... [Read more]
GEO content audit template from Search Engine Land
A GEO content audit reviews your content to ensure it is optimized for generative AI search engines. It highlights missing elements, content overlaps, and opportunities to improve authority and relevance.Search Engine Land contributor Anna Crowe has published the GEO content audit template.She says, “Your old SEO checklist won’t... [Read more]
What are methods for keyword clustering and topic modeling? [Answered]
Keyword clustering groups related keywords into categories, helping to organize content around themes instead of single terms. Topic modeling goes deeper by identifying underlying topics in text, enabling content strategies that align with user intent and search relevance.Semrush has published an article answering the question, ‘What... [Read more]
UX and SEO: A Guide for Winning the Searcher, Not Just the SERP [Guide]
User experience (UX) and SEO work hand in hand, as search engines reward websites that are easy to navigate and engaging. A seamless UX boosts visitor satisfaction, leading to better rankings and higher conversions.Ahrefs has released ‘UX and SEO: A Guide for Winning the Searcher, Not Just the SERP’.Despina Gavoyannis says, “UX and... [Read more]
The Marketer’s Guide to TV’s Brand and Performance Power, October 15 [Webinar]
Marketers have long been told to pick a side: brand building or performance. But today’s most effective TV campaigns prove you don’t have to choose. By balancing equity and activation, TV can deliver both long-term growth and immediate results.Adweek is hosting a webinar, ‘The Marketer’s Guide to TV’s Brand and Performance... [Read more]
Agentic AI Leaves Chatbots in the Dust #ad
Join Us for the World Premiere of Agentic AI at 10 AM EDT. This is the exclusive debut of Agentic AI, an innovative platform designed to revolutionize customer engagement by replacing traditional chatbots.When you join the training, you will see AI Agents replace Chatbots for improved marketing results.Dr. Amit Pareek, the creator of Agentic AI,... [Read more]
Google’s New Ai Update Changes SEO Forever [Podcast]
HubSpot has published the latest episode of the ‘Marketing Against the Grain’ podcast, ‘Google’s New Ai Update Changes SEO Forever’.The HubSpot team says, “Kipp Bodnar, HubSpot’s... [Read more]
Productizing Your Services for Highly Profitable Leads and Sales [Podcast]
Social Media Examiner has published the latest Social Media Marketing Podcast episode, ‘Productizing Your Services for Highly Profitable Leads and Sales’ featuring Mike Buzinski.It covers the following:Why Product Market Fit Is the Foundation for Marketing and ScalingHow to... [Read more]
