MarTech is hosting a webinar, ‘This is What Happens When You Add AI to Your (Fragile) Stack & Processes’ on Tuesday March 3, 2026.The MarTech team says, “In this webinar, we’ll explore why legacy tech struggles under AI pressure, what marketers experience when AI is layered onto existing processes, and how to evaluate whether an ecosystem is truly ready for AI. AI doesn’t magically fix fragile systems, it amplifies what’s already there, good and bad, and introduces new considerations... [...]

HubSpot has published an article answering the question, ‘Profound vs Scrunch AI for AEO: Which tool delivers better ROI?‘.The HubSpot team says, “As businesses adjust to the new AEO landscape, marketers are seeing increasing convergence with marketing automation—HubSpot’s recent acquisition of Xfunnel signals this shift, bringing AI search optimization directly into the CRM ecosystem where attribution and revenue tracking happen.As a result, Marketers need the right AEO tools to reach their audience, who are flocking to AI search engines in droves. Two platforms gaining... [...]

HubSpot has published the latest episode of the ‘Stop Prompting: Build an AI “Design App” Instead’.This video covers the following:Why AI creative tools are frustratingThe mindset shift: Systems over single assetsModels improve fast — build for the... [...]

Content amplification is the strategic promotion of content across paid, owned, and earned channels to maximize its reach, visibility, and engagement. It ensures that high-value content reaches the right audience at the right time through social media, email marketing, influencer collaborations, and targeted advertising.HubSpot has published a new guide, ‘Content amplification: How to amplify content across every marketing channel’.Kayla Schilthuis-Ihrig says, “Successful content amplification efforts result in more marketing data, new audiences, and improved discovery... [...]

ChatGPT Ads are sponsored placements shown to Free and Go users, clearly labeled and separate from responses, helping support platform access at lower cost. These ads are managed by OpenAI and do not influence or alter the assistant’s answers.HubSpot has published the latest episode of the ‘ChatGPT Ads: The New Arbitrage for 2026’.This... [...]

In 2026, generative engine optimization (GEO) has evolved beyond traditional SEO by focusing on shaping content so that AI-powered engines (like generative search and chat assistants) understand, cite, and include your brand or content in their synthesized answers. It prioritizes structured, authoritative, and topic-rich content that these AI systems prefer, making visibility about being featured in AI responses rather than just ranking high on classic search results.HubSpot contributor Ramona Sukhraj has published an article featuring 8 generative engine optimization best practices.She... [...]

This is a reminder for the MarTech webinar on February 24, 2026.AI is directly boosting marketing revenue by enabling smarter targeting, predictive analytics, and real-time personalization that increase conversion rates and customer lifetime value. By automating optimization across ads, content, and customer journeys, AI helps marketers scale faster while reducing wasted spend and improving ROI.MarTech is hosting a webinar, ‘ Your Pipeline Is Lying to You: How AI Reveals the Revenue You’re Missing’ on Tuesday, February 24, 2026.The... [...]

Imimic enters the marketing influencer scene as an AI‑powered virtual influencer platform designed to streamline content creation, reduce production costs, and give users unprecedented creative freedom.With the rise of AI‑generated media, tools like Imimic promise to redefine how influencers, marketers, and agencies operate. But does it live up to the hype?Based on early reviews and user feedback, we can report that Imimic is a legitimate, well‑supported platform that helps creators produce high‑quality virtual influencer content at a fraction of the time and cost of traditional methods.It... [...]

With the announcement of Imimic, virtual influencers and “digital twins” (an AI version of yourself or other person) are no longer science fiction or reserved for big corporations with deep pockets.In fact, they are quietly taking over feeds on Instagram, TikTok, and YouTube, and the brands that move first are already cashing in.Imimic is an AI platform at the center of this shift, giving creators, agencies, and entrepreneurs the power to build hyper-realistic virtual influencers that work around the clock, without cameras, studios, or burnout.This week, the Teknikforce team is... [...]

AI CaptureFlow is a first-of-its-kind AI-powered video suite that lets you record, capture, live stream, host, and edit videos like a pro in as little as 60 seconds—without any technical skills or expensive monthly tools.Designed for marketers, agencies, creators, and online business owners, it replaces multiple complex apps with one streamlined platform that turns video into a real income-producing asset.All-in-One AI Video Suite in Three ClicksAI CaptureFlow compresses the entire video workflow into three simple steps: login, choose what you want to do, and let the AI handle the heavy lifting.... [...]